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Description of Maximiles
À propos de Maximiles Founded in 1999, Maximiles, the European leader in online loyalty marketing, has become a major player in loyalty marketing, customer profiling and data mining built around 4 business units: loyalty marketing, direct marketing, online panels and mobile marketing. Present in France, the United Kingdom, Germany and Morocco, the Group also operates in Spain, Italy and the Netherlands. It runs the Maximiles online coalition loyalty programme (8 millions members) while also managing close to 50 own brand loyalty or customer relationship programmes (MasterCard, U.G.C., Bred, Hôtels B&B…). It also works with most of the major market research agencies in Europe. The Group, recognised as an “Innovative Company” by OSEO-ANVAR, is listed on Euronext Paris Alternext (ALMAX). In 2011, Maximiles acquired Tellmewhere (known as Dismoiou in France). The “SoLoMo” application is based on location and social technologies and is available for iPhone, iPad, Android and Bada in several European countries. Maximiles’ social, local and mobile technology is an ideal promotional tool to leverage a network of offline customer and prospects. Spécialités loyalty, direct marketing, survey sampling, marketing solutions for own-branded loyalty, motivation and incentive programmes, panel recruitment, panel incentivisation, mobile marketing, Digital-to-store operations
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