Bertrand Boutin

Bertrand Boutin

Area Manager, Mecatraction

Courbevoie, France

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His background

  • Today
    July 2014

    Area Manager


    Assurer la promotion des produits commercialisés au travers d'une prospection et d'une exploitation rigoureuses de la clientèle existante et potentielle, sur la zone géographique suivante : Royaume-Uni, Irlande, Belgique, Pays-Bas, Amérique du Nord, Amérique centrale et Amérique du Sud

    - Détecter les besoins de la clientèle existante ou potentielle pour lesquels Mecatraction est susceptible de développer des solutions adaptées.
  • Today
    June 2014
    October 2012

    USA Area Manager Junior


    Développement Marketing / Observation de marché USA
  • Today
    September 2012
    September 2011

    Area Manager / Business Developer Junior, UK Market

    Satellite RSA

    · Carried out market research, checked selling potential of boat trailers and utility trailers.

    · Analysed competition: market share, retail prices, strengths and weaknesses

    · Translated sales brochures for the UK and Northern Europe markets.

    · Identified potentially interested dealership networks

    · Proposed Sales strategy.
  • Today
    August 2011
    August 2010

    Multimedia and computer salesman

    +5000 employees

    · Analysed clients need in order to propose the best product for them, considering prices and specifications.

    · Created with the department supervisor innovating products.

    · Monitored inventory, and ordered when necessary.

    · Sold goods and services in line with sales target.

    · Proposed sales strategy differentiating Boulanger from other shops.
  • Today
    August 2010
    January 2010

    Export Commercial Assistant

    CFEE Westpoint

    Export: domestic appliances (40% of sales; fridge, hover, washing machine, cookers…) And air conditioning (60% of sales)

    · Negotiated products, quantities and options with customers (wholesale dealers around the world) and communicated the data to producers (mostly based in Asia). Written and spoken communication was conducted in English.

    · Worked on electrical compatibility matters and on obtaining the necessary certifications with export countries.

    · Prepared sales brochures with Photoshop.

    · Ensured the logistics process was adapted to type and quantity of products.

    · Followed up the process from the conception of the product until the delivery.
  • , Bordeaux

    Master en Management, Specialité IBS (International Business and Strategy)
    Specialité IBS (International Business and Strategy)
  • Today
    August 2009
    April 2009

    Export Commercial Assistant

    Sicame Australia

    Electrical appliance for high-tension line

    · Worked on finding the best way to sell a specific and technical product, licenced by the company, to the US (Submarine High-tension connector).

    · Worked on finding the cheapest way to send it to the US from Australia. An Excel program has been created, and is still currently used by the company.

    · Worked on finding to what extend it could be interesting to produce directly the product in the US (depending on the number of units sold).

    · Prepared a report detailing current situation and management forecast.
  • Today
    August 2008
    September 2007

    Personal financial planner, Retail Banking

    BNP Paribas Group

    · Was in charge of managing and developing a client portfolio in a banking retail branch

    · Was responsible for granting retail loans following detailed analysis of the customers.

    · Sold bank products, such as credits cards or insurance products, and successfully reached the sales target set by the manager.

    · Developed car insurance products in the branch, which was underperforming in this area compared to other branches prior to the start of my mission.
  • Licence Banque et Assurance
    Licence -
  • Université la Rochelle

    DUT « techniques de commercialisation »
    DUT « techniques de commercialisation »

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His skills

  • Boulanger
  • Spanish
  • Sales & Marketing
  • Sales
  • RSA
  • Negotiation
  • Microsoft Word Excel
  • Microsoft Word - Excel
  • Marketing
  • Manager
  • French
  • Finance
  • Computer
  • Commercial
  • Business developer
  • Business
  • Strategy

His languages

  • English

    His hobbies

    · Computer science and new technologies. · Sports: swimming.

    About him

    · Languages: French (native language), English (fluent), Spanish (advanced).

    · Computer skills: Word, Excel, PowerPoint and hardware.

    · Four times swimming French champion between 2003 and 2005.

    · Full, clean driving licence.

    His activity on Viadeo

    Recent contacts
    Cristian Randieri, PhD |CEO of
    Marie PICHENE
    • Juriste, Institut Français du Cheval et de l'Equitation
    Susa John
    Alex MILLET
    • Supply Chain Project & Change Manager, Jacobs Douwe Egberts

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