Camille Rivière
European Affiliate Coordinator, Meetic
I've been working in Performance Marketing since January 2006. I first started at the UK office of the affiliate network Commission Junction, moving from Client Services (contact and help in any types of issues for both advertisers and publishers) to Network Peformance (management of a portfolio of advertiser accounts).
I then joined Meetic as an Affiliate Account Executive, managing since then several European affiliate programmes from the French HQ in coordination with the local teams. Today I'm in charge of coordinating the Affiliate Managers, being their first contact at HQ in charge of creating synergies and best practices to achieve business targets.
207 contactsIn charge of coordinating Meetic Affiliate Managers in Europe : coordination and team work, knowledge transmission, gathering and sharing of best practices, deployment of international affiliates, synergies
· Operational skills :
- recruit and build strong relationships with international affiliates: negotiation of pan European deals
- implement and test new business models (social networks, retargeting, video)
- follow-up on budget and recruitment targets
- tracking implementation and management of technical projects
· Strategic skills :
- analysis of profitability KPIs: ROI oriented
- creation and follow-up of reporting tools
- coordination of a decentralized team
- capacity to implement a global strategy in several countries depending on each market specificities.
2007 - 2009- Responsible for DatingDirect.com affiliate programme in the UK and for Meetic and MeeticAffinity affilate programmes both in France and Italy.
- Work simultaneously with Affilinet, Commission Junction, Public-Idées, TradeDoubler and Zanox
- Team work and coordination with the local UK and Italy Affiliate Account executives
- Operational affiliation skills:
- recruiting and building relationships with affiliates,
- organisation of affiliate and network contests
- update on programme description, banner upload
- follow up on results to achieve budget and recruitment targets
- Strategical skills:
- Budget management
- analysis of KPIs
- implementation of reporting tools
- ROI oriented
- opening new affilate programmes on lead or sale basis
- ability to implement a global strategy in different countries
according to each market specificities
2007 - 2007· Manage a portfolio of existing accounts and report performance to the clients.
· Develop quarterly strategy for the clients' affiliate programmes.
· Launch, train and manage new clients on the Commission Junction netwo
2006 - 2006· Answer all incoming client enquiries by phone or through the CRM tool (Right Now)
· Complete understanding and mastery of Commission Junction's interface
· Management of client expectations and issues