Félix Pichelin
International Account Manager, Right Media
Last position (August 2009) : Project Manager, NEXTEDIA (Lagardere Active group)
2009 - 2009- Managed Projects : brief and recommendations, creation, and operational tasks.
- Followed campaigns: coordination, reporting and performance optimizations, on various fields (Affiliation,
Display, e-Mailing, SEM, SEO, and Tracking).
- Principal accounts: Match.com, PhotoBox, Pixmania, Unibet.
2008 - 2008- Followed both qualitative and quantitative survey, to improve customers’ satisfaction and to increase
website’s conversion rate.
- Entered an online competition with partners, to create traffic on the website and to collect prospects.
- Launched an AdWords campaign on 4 English countries.
2008 - 2008Design and Merchandising Agency
- Helped to the business development by seeking new markets, main actors and market trends analysis, also developed a prospection database.
2007 - 2007First French weekly news magazine for Marketing and Communication professionals
- Created and updated files from advertisers, and prospection campaigns.
2007 - 2007New publishing house for professionals
- Assigned to all publishing house’s books distribution and promotion throughout France (sales development, communication, website, newsletter, emailing, search marketing)
- Assisted customers in any concerns about the brand’s products (bookstore, companies and individuals)
- Administered order management, billing and collections.
- Participated in the company and the marketing development.