Guillaume Rigal

Guillaume Rigal

CMO / Head of B2B, Effinity

Digital strategy or marketing project? Contact me!

Previous: London Business School, Ecole Centrale D'Electronique



    Chief Marketing Officer at Effinity, the experts in online acquisition, performance and influence. Head of Effinity B2B, a 360 digital marketing agency specialising in reaching Enterprise / Small Business / Professional clients.


Chief Marketing Officer / Head of B2B

At Effinity

From September 2014 to Present
Rebranding of Effiliation in Effinity Marketing strategy, Internal and external communications for the group Launch of new "whitelabel" product (Effinity Weaver) Production of new marketing collaterals (website, brochures, booth...) Leading the marketing and communications team Heading...
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London Business School, London

MBA, London Business School

From August 2004 to July 2006
MBA with Marketing and Entrepreneurship focus

Ecole Centrale D'Electronique, Paris

Master, Ecole Centrale d'Electronique

From September 1997 to July 2000
Information Technology, software development


  • Business development

Langues parlées


Centres d'intérêt

  • Blues
  • Design
  • English fiction books
  • Guitar playing
  • Innovation
  • Internet
  • Skiing
  • Surfing
  • Windsurfing