Iris Gascoin

Take part to the development of the international event strategy

• Organize international events : E3 (Los Angeles, 47 000 attendees) and GDC (San Francisco, 19 000 attendees)
- Manage operations for: Booth (5000 sq feet) / Press Conference / Party / Employee housing (450 people), including coordination of invitations, set up of a registration process for the press conference, booth and press conference staff management
- Develop event post mortems

• Implement the 360° communication plan for Ubisoft's 25th anniversary (WW team members, media, retailers, financial community, consumers):
- Define project concept
- Manage planning & budget
- Coordinate worldwide subs and studios and departments such as PR and retail to ensure global consistency on plan execution

> Mini-game to thank our fans: http://www.ubisoft-25thanniversary.com/minigame
=> Twice awarded Site of the Day by:
- web design awards website FWA that rewards the most beautiful, creative, user-friendly, innovative and well designed websites around the world: http://www.thefwa.com/site/the-pie-s-the-limit
- Design Licks: http://www.designlicks.com/web-awards/2660-the-...

• Developed communication and media plans on HR topics like the Monoprix Academy, a special program for disabled people...
• Created and managed editorial calendar and related projects including: wrote internal newspaper (20 000 units), newsletters and radio flashs for store managers, organized the production of an internal movie
• Organized internal events

• Oversaw creation of new Playtex imagery: analyzed the new target demographic (women 50+), created and presented brief to agencies, organized a shooting, managed assets
• Implemented 2009-2010 communication plans: managed creation of a multilingual website ( www.playtex-limited-lingerie-edition.eu ), press books and a product movie.
• Coordinated Playtex european subsidiaries (BUs), as well as PR, creative and web agencies

• Organized a seminar in Morocco (Omega Pharma France - 230 attendees) and a company’s 40th anniversary (Duval Traiteur - 500 attendees) including customer & supplier relationship management
• Took part to the creation of presentations for customers including Hyundai, GRT and Cadburry

• Created communication supports (online & print)
• Organized an internal convention (200 team members)
• Assisted in implementation of CSR communication plan

• Aggregated and disseminated daily marketing intelligence including luxury, jewellery and fashion news through the Group PR extranet
• Wrote bi-weekly newsletters in English