Leadformance Software

Leadformance is an international, highly specialized company that creates ‘BRIDGE’, a cross channel solution. The company focuses on a market niche that connects the online visitors of a brand's website to its point-of-sale network.

Riding on the consumer buying behavior of ROPO (Research Online, Purchase Offline,) and SoLoMo (Social Local Mobile,) BRIDGE’s scalable and customised platform enables brands to improve their online-offline relationship management, cross-channel marketing strategy, lead generation, and CRM. It currently hosts more than 22,000 points of sale, including McDonald’s, Quiksilver, Midas, LG, Ducati and Orange. Established in 2007, Leadformance has offices spanning the globe from France, Canada and India.