Lionel Bayard
Export Area Manager, Cycleurope S.A.S
Local areas: Europe / North Africa / Near-East / Asia
PEUGEOT CYCLES
www.cycles.peugeot.fr / .com
DEFINITIVE
www.definitive.fr
GITANE
www.gitane.com
SPECTRA P&A
VELO&OXYGEN RETAIL STORE CONCEPT
www.velo-oxygen.fr
Main areas of Strategy & Action :
Product Marketing/
Production/
Communication/offline.online /
Tradeshows organization/events.
Retail/
Network building/
Sales/
Importers/Subsidiaries coordination/
2008 - 2008Global Product Marketing, BU Men’s Training Footwear, Sport Performance Division
Men's Training Footwear
2007 - 2007Global Product Marketing, BU Men’s Training Graphic tees, Sport Performance Division
Men's Training T-shirts and Apparel
