Louis R.

- Activity:
European leader in innovation consulting, Altran specializes in three areas:
* The Technology and Innovation (nearly half the turnover),
* The consultant and information systems (one-third of sales),
* The strategy and management consulting


- Missions:

1. Customer Knowledge Project Manager Orange France (Marketing France BU) (5 months)

-> Participation in the development of a new repository Orange France / France Telecom
-> Quality monitoring to ensure the completeness of Clients / Homes in the new repository:
*** Qualification data in the database client (formalization of scripts for SQL queries, PivotTables in Excel, ...)
*** Definition of indicators of quality control
*** Proposed action plans for improving relationships based on the indicators of representativeness and quality of Customers / Homes
*** Setting up of a specific survey to better assess the Vision of the Customer and of the Home (Study of need, specification, ...)
-> Worked with the MOA and the MOE specialist on the subject, analytical and operational CRM
-> Used a data analysis software named Oracle 10g SQL (TOAD for Oracle v8.6), Business Object, Access


2. Community and Interpersonal Communication Project Manager at SFR (Products and Services Development BU) (6 months)

-> Managed a portfolio of 6 projects in conjunction with innovative marketing SFR,
-> Defined a roadmap for the design activities of the center of Demand Management New Business, Innovation and Partnership, which defines both the goal of each project and its deadline,
-> Identification of 6 to 8 innovation subjects,
-> For each project, delivery according to the roadmap defined in accordance with the criteria of cost and QoS management validated by SFR,
-> Working with MOA teams and all technique teams of SFR.


3. Consultant Marketing study M6 Mobile (1 month)

-> Participated in the formalization of a global benchmark in the 12-25 years mobile market:
*** Analysis of the global mobile market (target)
*** Country Analysis (penetration, ARPU, practices & services, network, ...)
*** Operator analysis (supply tariff and pricing policy)
-> Team of 4 persons


4. Convergent Objects Project Manager at SFR (Access Services and Convergent Objects BU) (currently in post)

-> Coordinator and establishment of a internal and external pilot (panel of 100 persons),
-> Work with various transverse external stakeholders (suppliers) and internal (BU Services Clients, BU Procurement, Trade BU, BU Legal, Technical, Market BU, BU Study, ...),
-> Project Management and logistics with the customer,
-> Monitored weekly reporting and customers' satisfaction during the pilot,
-> Proposed action plans and recommendations produced by thanks to customers' responses,
-> Focus group discussion
-> Technological studies + benchmark