Magali MARCUS
Consultante en Communication. Expertise en stratégie marketing & médias
MARCUS GLOBAL COMMUNICATIONS
Marketing, Communications and Publishing agency
Magali Marcus, owner : French PR & Marketing Consultant
9 years of professional experience,
Strong know-how acquired in small businesses and global companies
Sectors of activities covered
Publishing / Press
Fashion,
Beauty,
Music,
Arts & Design,
Sports
Extensive expertise / Specialized in :
Launch and manage publishing projects (urban lifestyle, women, culture)
Set up and handle PR web campains (webmarketing, viral, buzz, social networks....)
Marketing & PR launch of :
Products targeting ethnic minorities
-Launching of products regarding urban youth :
10 years of experience as a musical HIP HOP and R&B specialist :
Detection of opinion leaders (iconic / mainstream) and emerging artists (underground) whose influence have transformed the marketing codes / areas of "Pop Culture" (cross content: Values + Universe + Charisma) = Now able to advise brands on these kind of collaborations for western european markets.
Abilities
Anticipation
Hard working,
Creativity,
Organisation,
Powerful business contacts network in France and abroad
Journalists, decisions makers, consultants, agents and opinion leaders...
Constantly lookout for new ideas, inspiration sources and synergies partners,
Able to help you to expand your business (for example : introduce to stores buyers) and make yourself known (by the medias and consumers).
Selling AD spaces and find partnership for the upscale bilingual digital magazine "FASHIZBLACK"
http://www.fashizblack.com/magazine/2011/mars-a...
Manage brand development (retail, buyers,)
Handle Marketing and Press departments
2006 - 2007Thinktank and conceiving/ Design
Drafting all type of communication supports
2004 - 2005Full project undertaking
Thinktank and conceiving/ Design
Drafting press articles, publishing print
Creating and writing communication medias and press release.
Feedback editing
2003 - 2005Drafting articles.
After founding my own editorial project in 2001, i became in 2003, a music contributor of « THE SOURCE » magazine, the most famous, influencial Hip Hop and urban magazine throughout the world. I have worked for the french issue for 2 years.
