Marianne Veillet

Baobaz is the leading full service agency for fashion brands, retail and e-commerce in France and Canada. Our services:

> Platform & hosting
> Online Marketing strategy
> Merchandising
> Creative services, photography & video
> Customer care
> Fulfillment

We work for leading international fashion brands and retailers including Christian Louboutin, Zadig & Voltaire, The Kooples, ETAM, La Canadienne, Chattawak, DPAM, Sarenza (French, UK, Italian and Spanish markets), Piustyle (Italian and Dutch markets), Boden, Victoria Couture...

As a consultant, I am in charge of SEM campaigns (PPC advertising) and Social Media strategy (Facebook, Twitter, 4sq) on the Italian, Spanish, French US and UK markets.


Main ambitions:

- to develop my clients' online activity meeting with their ROI objectives
- to increase their online visibility
- to drive qualified traffic to their websites (branding strategies) and online stores (ROI strategies)
- to find original ways to increase social fanbases


Main tasks:

- to develop online marketing strategies
- to manage, analyze and optimize running PPC campaigns on a daily basis
- to be constantly aware of new developments (both in terms of online marketing tools, markets and field of activity)
- to undertake my advisory role by integrating an educational dimension in every communication with my clients
- to be creative and innovative enough to make a difference :)




Baobaz has developed a wonderful tool to manage the middle and long tail. Want to learn more about it? Then follow the link!
http://www.youtube.com/watch?v=TreGs0KzzOM&feat...

- Online projects and communication management (Facebook mainly, the communication supports will be continuously developed)

- Event planning (monthly meetings, professional clubs, entertainment, conferences)

- Partnership negotiation

- Buzz monitoring (e-surveys, e-influence & e-reputation)

Labelium specialises in Websites and campaigns daily management, SEO / SEM and ergonomics on foreign markets mainly (European & American markets) and international business development (Italy, UK)

- Analyse, offer consultancy services and optimise websites (including e-commerce sites), provide technical audit reports

- Create traffic:
* SEO, content creation, keywords selection , meta data writing , referent links implementation;
* Paid search support: strategic keywords purchase, ads writing, online media buying and generated ROI monitoring


- Monitor preformation with statistical tools (selection and deployment)
Company Description

Main clients: LVMH Group, L’Oréal, Fendi, Estée Lauder, P&V Holidays, Smartbox …

The Euromed Management Alumni Association is a powerful association providing the latest association and School news, industry trends, career assistance, networking opportunities, training tools, conferences, seminar and more to its members, in France and abroad.


- Create and implement new projects to support the Euromed Management Alumni Association in France

- Recruit and supervise the team

- Manage the online projects and the online communication (web-marketing strategies, alumni and partners relationships, project following)

- Acquire web competencies, and online communication skills:

* Community Management (manage and animate the Association’s social networks : Facebook, LinkedIn and Viadeo)

* Buzz monitoring (e-surveys, e-influence and e-reputation)

- Organize events in France and abroad (negotiations, e-mailing, communication)

- Promote the Alumni Association within the students/ graduate

- Promote the Euromed Management School within companies (partners and investors)

The French Embassy Trade Office in New York City provides business services across the U.S. in specific economic and/or geographic sectors, to ease the orientation and requests of the French SMEs who want to develop a business or implement an activity on the U.S. market. A Welcome and Guidance Service have been implemented in New York City, Atlanta, Houston, Dallas, San Francisco and Houston. Agents can be contacted by companies and individuals seeking business information about the country.


- Implement marketing and sales strategies (product and packaging adaptation, respect of the US legal aspects for foreign products)

- Organize the communication campaigns of several French SMEs (prospection and customers data updates, database treatment, e-mailing)

- Conduct market and sector-based studies

- Organize the French Food Connection, an exclusive food event in New York City, San Francisco and Dallas. The show featured gourmet food companies from France ready to enter the U.S. Market, and looking for importers in the United States ( www.frenchfoodconnection.com )

- Create the French Embassy Trade Office's directory of non-food private label products in the U.S. retail industry (focused on cosmetic products, health & beauty care and beauty accessories)

- Organize seminars, exhibitions and conferences

Unis-Terre is a humanitarian association. The “Children of Asia Project” aim to offer Indian and Nepali children decent conditions of life and an access to education and health in accordance with the Children Rights Convention signed by those two countries.


- Promote the Association
- Negotiate sponsorship (raised more than € 8 000.00) and partnership contracts
- Organize and manage the on-line and off-line communication
- Coordinate the whole mission and the trips to Nepal and India

La Maison des Savons is a privately held company, specialized in the Premium bath and body products manufacturing.

- Conduct market studies on the Canadian, Swedish and Italian cosmetic products markets
- Prospect and develop the company's customers portfolio
- Conceptualize and adapt the customers booklets and order forms
- Negotiate contracts with the new customers

The S.I.A.S. Italia S.p.A is an Italian company implemented in Settimo Torinese (TO) - Italy. Its main activity is to manage privately held hospitals and to build medical structures.


- Take in charge the whole administrative and secretariat tasks
- Organize the meetings, the Boards of Directors, the conferences and the seminars
- Manage the planning
- Orient the partners and visitors.

Medorient is a forwarding agent providing its customers total logistic solutions, taking care of every international transportation aspects (clearance, quotations, and administrative documents)