Marion Barral

Export Director, Château La Gardine - Vins Brunel - FRANCE/INTERNATIONAL

84230OrangeProvence-Alpes-Côte d'Azur - France

http://www.marionbarral.com/

Speaking five languages (French, English, German, Portuguese and Spanish), I am an agronomist with a proven international profile. Originating from a family producing wine in the Languedoc, I have spent two years working in the London wine trade, a city known as "the wine capital of the world". I have now taken over the responsibility for exports for a top domaine selling high quality wines from the Rhône valley.
In addition to my experience in international wine trade, I also have skills in environmental communications, project management and environmental assessment of agricultural and agro-food chains.

Marion Barral
285 contacts
Since 2012

Family-owned domaine of 140 hectares, leader in the Châteauneuf du Pape appellation, 30 employees. Sold in more than 30 countries, the wines are known for their quality as well as for the unique shape of the Gardine bottle created 50 years ago by Gaston Brunel.
Now the family also makes niche négoce wines, allowing them to offer top quality wines from all the Rhône region.
My responsibilites:
• Developing export sales (Current turnover: 2,7 M€)
• Defining target markets: USA, Canada, Asia, Scandinavia and Western Europe.
• Prospecting and negociating with our export accounts
• Anmating the existing export network
• Participating in commercial events (trade shows, tastings, etc.)

Wines - Spirits
Professional experience
2010 - 2011

Wine shippers established in 1978 to provide top quality wines from individual French growers to the UK independent wine trade. Portfolio of 140 producers. National distribution. Team of 12 people.
My responsibilities included:
• Developing sales in London. 27 accounts (including Boisdale, Hix, Angelus, Le Cercle and Daylesford Organics) of which 12 I have established over the past 11 months. Over £150,000personal sales.
• Negotiating duty-paid, in bond and ex-cellar prices and special offers for our customers.
• Organising buying and customer wine trips: 4 days to Lebanon in May with Fortnum & Mason’s Wine Buyer and the owner of Boisdale, 4 days in the Languedoc in January, 2 days in the South West of France in April and 3 days in the Rhône in September last year.
• Participating in major trade events and customer tastings: SITT Tastings, London Wine Fair, Harrods Prestige Tastings, Wholefoods Shop Events, wine dinners, etc.
• Launching and managing Thorman Hunt’s website: Preliminary design, budgeting, choosing and liaising with the web agency, updating contents (technical sheets, news section, photos, etc.).
• Creating bespoke Sales and Marketing material for our customers: shelf talkers, tasting sheets, technical sheets, power point presentations, videos and photobooks.

Wines - Spirits
2010 - 2010

Wine importer selling organic and biodynamic wines to over 70 top London restaurants. Company created four years ago by a sommelier. 35 producers from France, Spain, Italy, Austria and Chile.
My responsibilities included:
• Sales and logistics: placing client’s orders, organising deliveries with London City Bond, client invoicing, managing stocks and placing orders.
• Organising wine trips for sommeliers (Murano, Le Cercle, Club Gascon, etc.).
• Organising logistics for Dynamic Vines’ Annual Tasting with more than 300 visitors over 2 days culminating in a private tasting at the private residence of the French Ambassador.
• Launching and updating Dynamic Vines’ website.
• Editing a quarterly newsletter sent to more than 1,000 sommeliers.

Wines - Spirits
2005 - 2009

Leading consultancy based at AgroParisTech University, Paris. High expertise in economic and environmental assessment of agro-food systems.
• Environmental strategy consultancy for major agro-food and retail companies (Casino, Mc Donald’s, Nouricia, etc.).
• Mission for the "Grignon Energie Positive" programme: 20% reduction in greenhouse gas emissions at the Grignon farm near Paris.
• Creation of an educational game, from initial design through to manufacture and distribution. More than 3,000 copies sold to retailers (Casino), cooperatives (Terrena) and schools.
• Design, development and maintenance of a leading website on agriculture and climate change available in both French and English. 3,000 visitors/month on average.

Consulting and Services
2005 - 2005

CIRAD: French institute for agronomic research in developing countries.
• Economic and environmental analysis of an irrigated fruticulture project.
• Conception and animation of an educational project about Brazilian agriculture ( http://www.maonamao.com/ ) awarded at the international solidarity week.

Teaching - Research
2004 - 2004

SECCMO: Investment company, social and environmental projects.
• Economic and technical feasibility study for essential oil production opportunities.
€1,000,000 investment project.

Import - Export
Education
Hobbies
Jogging , mountain biking , horse riding , hiking , cooking , oenology , photography , arts and crafts.

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