Marjolaine Fortier

Metaboli - Unlimited Gaming

Dowload to Own : www.gamesplanet.com
Unlimited Play : www.metaboli.com
www.gametap.com

In charge of :
- marketing and merchandising for our direct websites (metaboli.com, gamesplanet.com, gametap.com) on different territories (US, UK, FR, DE, IT)
- CRM, using Neolane software (direct activities and partnerships with publishers)
- Acquisition drivers and Online Advertising media (SEM, retargeting, affiliation, price comparators...)

Worked on studies of competitors’ websites, recommendations for a new online financial tool, new contents for their Intranet Sites, online competition survey and new survey tools development, new products creation, market and competition studies and direct marketing operations.

Worked on online competition survey and studies of competitors’ websites, studies and recommendations concerning the new AKERYS website and a minisite introducing a new residential unit, competition studies and brochures contents.

Worked on the press release of the game channel Playin’TV, translation into French of English games rules, clients relations and satisfaction studies.