Mathieu Deleu

Analysis for the customer, helping in the decision process, and ensuring a transfer of skills, both on the methodological and practical level.

- Optimization and development of consumer test methodologies (bibliographical study, animation of internal think-tanks [audit of existing methods], development of strategies of optimization, adaptation of the tools to the problems and the nature of the product tested...)

One critical point was to find a way to understand the emotional response of the consumers to the fine fragrance.

- Management of consumer studies / Quantitative Studies (organization, data analysis, interpretation, reports and internal presentation of the results in a didactic way)

I manage studies about facial skincare in France, toilet rimblock in Russia, shampoo in France and Germany, and fine fragrance in Japan, Korea and China.

Understanding the typicality of the coffee from Kintamani (Bali, Indonesia) from a sensory, near infrared and agricultural points of view.

Understanding the typicality of the coffee from República Dominicana from a sensory, near infrared and agricultural points of view.