Matthieu Faure

I manage the HP account in France, a TTL dedicated team.
4 people team management
integrated communication strategy, on-line projects and communication, off-line (print, outdoor, radio), acquisition (sales promotion, instore POP,...), loyalty programs, international project management
Link with HP France, Publicis Londres, HP EMEA

Agency specialised in advertising, communication and marketing services (20 persons) : Paris, France.
Account Executive : in charge of strategic planning and communication operations management.
Press and Instore campaigns for DECLEOR (cosmetics, BtoC), TPS (Pay TV, BtoC) and CMA CGM (Shipping, BtoB).

6 months experience.
In charge of planning, competition benchmark (market copy review) and TV campaigns management on Hollywood-Stimorol account (Cadbury-Schweppes Group).

Planning and instore operations management for Coca-Cola, Crédit Lyonnais and Kraft Food France accounts.