Nadège Terchel
Responsable Export Asie, CBG
13 years in Sales, Marketing,Communication and PR.
International luxury groups
Portfolio of five Jewels Licences and two In House Brands
Report to the International Director
- Animate and develop a network of sales and distributors.
- Assure sales forecast and sales objectives
- Propose and realize commercial actions. (Launching, GWP, staff incentive …)
- Elaborate or adapt sales help support.
- Analyze competition and performances, market research and specific needs per zone.
- Organize trainings (corporate, merchandising and sales technique).
- Produce reports activity (weekly, monthly and Zone review)
2005 - 2006Report to the Sales Director
- Prospect and open POS
- Propose and realize commercial actions.
- Analyze of the zone (sell in, sell out, best-seller, rotation, strengths / weaknesses, development potential)
- Elaborate sales help support
- Conceive plan of communication: advertising, event, challenge, exhibition, thematic shop windows …
2000 - 2001Reception host staff supplier
Report to President of the Group
- Define and apply commercial policy.
- Develop partnerships and new services.
- Negotiate framework agreement and contract with major accounts
- Manage administrative and financial follow-up
- Conceive commercial and merketing tools.
- Coordinate operations of sponsoring.
- Organize and participate in trade shows,
- Recruit, federate, and train a team around an objective of results.
- market studies
1999 - 2000Link between customer and sales team
Follow up the day to day running of the company
Operate trade show.
Conceive communication tools (corporate catalogue, marketing tools)
1998 - 1999Responsible for Champagne, Wine & Gastronomic budgets.
Maximize the Companies exposure through standard press,
Develop and maintain strong relationships with journalist,
Update data base,
Write press release,
Organize breakfast meetings, press travels and events.