Nay TAWILE-TORRES
Responsable de Zone Export, Gerflor
After my engineering degree in biotechnology and food processing, I took a couple of engineering positions but I was very quickly attracted by more commercial aspects. This is why I reoriented my career to exports/international sales management. Having a very passionned, dynamic and "adaptable" personnality, I an not afraid of change and naturally look for new and enriching experiences... which explains why this job suits me right.
After having developed the sales in 15 countries accross the mediterranean area and the Middle East for Valrhona (Bongrain Holding), I have accepted a new exciting challenge within the Gerflor group: to build & develop the business on the African continent.
Fluent in French, English, Arabic. Practical level in Italian.
2009 - 2010Developing a “Synergies Management” project between ARC and its European distributors within the framework of their new commercial strategy.
2006 - 2010- Development and animation the sales in 15 countries through local distributors and retailers.
- Development of a sales strategy for this area through our distributors.
- Management of a promotional budget for each country(advertisement/events/venues, etc.)
- Market studies and new market launching (Egypt, Saudi Arabia, Jordan, Algeria)
- Total turnover : ~ 5 million € - Average sales evolution (2006/2008): +30%
2003 - 2004