Samuel PAIXAO

Launch product range in Brazil
Elaborate Marketing and Commercial plans: Focus on products, distribution policies
Research new partnerships: Training and field support
Product evaluations and lobbying compaign for introducing new tests
Elaboration and organization of communication campaigns: Workshops, marketing support
Sales and opportunities follow-up, importation and local stock management
Growth of the sales range in 2 years: +140%

Marketing and environment analysis
Marketing Mix Plan: Customer categorization, products, pricing and communication policies
Elaboration of commercail action plans: Planning, sales plans, opportunities, follow-up and reporting, sales force support, mailing, phoning
Organization of trade fairs, and presentation sales meetings
Development of commercial support: contracts, flyers, catalogues, newsletters
Growth of the sales turnover in this market in 1 year: +24%

Prospecting, follow-up and sales in medical analysis laboratories 5public and private)
Implementation of commercial offers and response to hospital public tenders

Intallation of protocol in immuno-captures on the cerebrospinal fluid
Dosage of the antithyroid antibodies and serodiagnosis of syphilis