Rebecca Barenfeld

Head of Media & Affiliation , AstonMarkets

France

Determined Mind - No fear of criticism - Eager for knowledges -Proactive - Able to multi-task in a fast-paced environment

Rebecca Barenfeld
355 contacts
Since 2012

- Campaigns : Implementation of visuel strategy and creative tools (banners, landing pages & mailers), and ROI's monitoring according to the company's goals.

- Media : Setting up of budgets and media plan's strategy.

- Affiliation: Organization, development and finding new partners.

- Targeting: Market research and feasability study of evolving european and arabic markets.

- Technology officer: Close work to the CTO to bringing into operation the marketing tools as the affiliate plateform and all major technical problems regarding the marketing tools.

Finance
Professional experience
2011 - 2012

- Preparation of marketing content, processing, analyzing and monitoring performance, and statistics and holds major opportunities,

- Finding new partners,

- Negotiation and maintenance of existing relations,

- Involvement in the marketing Creative processes

Communication and Media
2008 - 2011

- Manage the entire telemarketing team in Israel

-Recruitment , integration and training of new employees

- Serve as main focal point for the direction leaders, regional leaders and sales persons in France

- Development of sales strategy according to the company’s goals

- Establishment of challenges and achievement of the annual objectives goals

- Reporting (weekly, monthly, annual), draw up and monitoring of outgoing writings.

Consulting and Services
2008 - 2008

Translations website pages

Advertising
2007 - 2008

- Online services representative for the French market

- Deposits, Withdrawals and New players’ conversions

- Manage Conflicts

Marketing and Advertisement
2007 - 2007

Sales person of business services products (French Market).

Consulting and Services
2003 - 2005

- Organization for international events (as the Fashion Week).

- Dressing Models for sales presentation whole over the year.

Textile - Clothing - Accessories
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