Ronan Carella

- Marketing strategy: creation of the marketing plan (email blasts, mailings and press ads, pre registration objectives)

- Events coordination: promotional incentives, attendees registration, exhibitors support
Show attendance: > 6,000 visitors

- Field marketing:
- Promoted events through extensive communication on social medias (Facebook, Twitter, LinkedIn) and on specialized event websites (BizBash); led event website updates
- Creation of marketing materials & coordination of their translation, proof-reading and validation.

Translation and proof-reading of course materials designed for executive leaders

Data entry (Act! and Quick Books)

- International prospection: searched and canvassed prospective customers, promoted the brand

- Export sales: negotiated, developed customers loyalty
Sales : $90,000 + addition of a new importer (> $100,000)

- International communication: strategy, website, social networks

- Logistics: organized shipping solutions

- Logistics: organized harbour entries and custom clearances

- International strategy: carried-out a strategic study (“Interests and risks of setting-up a branch office in the Samara region, Russia”).

Sales of professional websites in Lyon (France)

Research of the most suitable referencing offer for the business to improve its visibility on the Internet (collection of information, comparison of different offers, price negotiation and contract).

Telemarketing and emailing to contact companies and to offer them a website solution.

- Marketing: created a customer database, canvassed customers by mail, by phone and in the field

- Project management: leading a satisfaction survey among 1,900 readers
- Surveys conception (content, lay out) ; rate of return = 46%
- Contracts with the postal service and the printer
- Data analysis and results

- Marketing research: leading a market analysis (“Seniors’ behaviour on the Internet”)