Sebastien Vassort
Stratégie, Distribution et e-Commerce dans le Tourisme et l'Hôtellerie
Experienced strategic marketing, distribution and e-commerce executive with an in-depth knowledge in Travel and International Hospitality. Strategic thinker with clear focus on business results, highly proficient in managing high-value-added projects relating to digital and new technologies.
Currently looking for an executive position in strategic marketing, project management or e-commerce in Travel, International Hospitality or Services - based in Paris.
Recently Head of Strategic Projects at Voyages-sncf.com (1st e-commerce website and Online Travel Agency in France), managing directly the e-commerce platform transformation program (France and Europe) for train and cross-sell products (hotel, car, services…).
Previously Consultant in Strategic Marketing, e-Commerce and Social Media at Kerzner International for the opening of the Mazagan Beach Resort in Morocco, e-Commerce Manager at Concorde Hotels & Resorts (Starwood Capital) in France and several other work experiences for leading hospitality groups including Louvre Hotels in France, Accor in USA and JurysDoyle Plc in Ireland.
MBA from Cornell University and ESSEC Business School (IMHI).
Specialties:
Strategic Thinking and Planning, Business Modeling and Mapping, Digital, e-Commerce, e-Tourism, Distribution, Project Management, Program Management, PMO, Booking Engine Development, User Experience.
216 contacts2010 - 2012• Piloted the e-commerce platform transformation program (France and Europe) for train and cross-sell products (hotel, car, services…)
• Planned, designed, structured the program and managed the communication with all stakeholders (CEO and Executives Boards VSC, TGV, iDTGV, SNCF...)
• Managed directly a team of 2 Project Managers and indirectly a team of 6 Managers via a PMO
• Supervised the program's budget, risks and quality
• Provided strategic recommendations for the re-engineering of the online travel agency
Reported to Director of Strategy and Projects and to Program Board
Voyages-sncf.com – Paris, France | voyages-sncf.com
2009 - 2010• Conducted a mission for the opening of the Mazagan Beach Resort for Kerzner International
• Supported Top Executives Management to develop and deploy a marketing strategic plan
• Supervised pre-opening and opening e-commerce activities (website, booking engine, CMS, SEM) for the complex - hotel, casino, food & beverages outlets (x11), golf and spa
• Developed and implemented a social media strategy
Reported to COO
Mazagan Beach Resort by Kerzner International - El Jadida, Morocco | kerzner.com
2006 - 2009• Developed and implemented a global e-Commerce strategy for the group
• Implemented a new e-Commerce organization, optimized internal workflows and processes (e-Commerce- Distribution - Revenue Management - Marketing)
• Supervised several projects; Corporate website (B2C/B2B), Hotels websites (x35), Booking Engine, multi-language (x4) Content Management System…
• Oversaw e-Marketing activities (Search, SEO, SEA, SMO, Partnerships) and CRM activities
• Coordinated 3rd Party Partnerships (Expedia, Booking, HRS…) with Revenue Management
35 hotels worldwide including Hotel de Crillon, Hotel Martinez, Hotel Concorde Lafayette, Hotel Lutetia...
Reporting to VP Revenue and Distribution
Concorde Hotels & Resorts (Starwood Capital Group) – Paris, France | concorde-hotels.com
2005 - 2006• Supported Hotel Operations with Revenue Management activities
• Developed and implemented several global trading-report tools; Yield Management Pack, Sales & Marketing Pack and Profit & Loss Pack
Reported to VP Sales and Marketing
Louvre Hotels – Paris, France | louvrehotels.com
2003 - 2004Reported to Director of Finance
Sofitel New York, Accor Hotels – Greater New York City Area, USA | sofitel.com
2002 - 2003Reported to Director of Finance
The Burlington Hotel, JurysDoyle Plc – Dublin, Ireland | jurysdoyle.com