Shameer Adam
Strategic Case Developer - Worldwide Strategic Marketing, Becton Dickinson & Co, France
Currently seeking employment
Post Graduate in International Business with experience in New Business Development,Business Analysis, Strategic Partnerships, and Marketing & Sales. Resourceful and extremely driven performer with a customer focused approach. Team player with a global cultural outlook.
Development of new business strategic cases, value proposition and executable strategic plans (Blue Ocean Method) for marketing of healthcare systems
Project proposal, roadmap and business development plan to deliver products/services to untapped customers
Primary market intelligence coordination with external analyst agencies and consultants
Technical and Financial feasibility analysis and planning – cross functional approach with R&D and Finance Teams worldwide
2008 - 2009New Business Development, Promotions and Online Marketing for HP software and service partners
Business Analysis, Competitive Analysis, Partnership Deal Economics (Forecasting), Financial Analysis
Strategic Planning of service offer monetization
Managed HP software and service attach business partners
Planned and executed a centralised, EMEA focussed information system flow to track and manage business partners. The system aimed to optimize critical business metrics pertaining to SW/Services Attach and integrate with the existing WW system. Cross functional approach with stakeholders on the system as well as business side.
Provided Business Analytics, Intelligence and Research to key stakeholders
Coordinated with strategy, business development and partner management teams at the worldwide as well as regional level to develop strategies and promotions that are executed locally/regionally
2007 - 2007Managed British Telecom high value client order management processes and tools for the United Kingdom.
Cross functional coordination between customer, technical product/service deployment as well as support teams to optimize order provisioning systems and tools
Coordination with technical teams to optimize order provisioning tools and methodology according to user needs
2005 - 2007Engaged in marketing and sale of office automation and banking products to major (government) accounts
Responsibilities included lead generation, responding to tenders, creation of prospect funnel, conducting promotional activities like road shows and seminars to maximize brand awareness.
Increased major account base by more than 30% and increased territory sales by 23% YOY
2005 - 2005Introduced a new product line of high end modular switchgear and wiring accessories to prospective residential and institutional buyers in the National Capital Region. Created distributor and dealer networks within assigned territory from ground up.
Conducted promotional road shows, presentations and demonstrations to maximize branding and sales
Extremely successful launch, currently an established brand.