Suzanne KHIN
Account Manager, \Excel
I have significant experience in Direct Marketing and Communications, combining both client and agency viewpoints. I had the opportunity to work in commercial as well as in non-profit businesses which allows me to successfully meet both sectors expectations. I am strategic in my thinking and creative in my approach of business. Hard-working team player with proven flexibility, I am able to motivate and coordinate within the project team environment. I am also very adaptable, a fast learner and challenge-driven.
86 contacts2008 - 2008• Developing and implementing Direct Marketing and fundraising campaigns;
• Managing the day to day running of the multiple accounts (French Red Cross, Institut Curie, Amnesty International, One Voice);
• Overseeing creative development - from creative briefs to final execution, ensuring highest standards are maintained, timings and budgets are met;
• Controlling significant budgets on behalf of the client (drawing up and reporting on budgets);
• Providing assistance, advice and support to the Senior Account Manager.
2006 - 2007• Overseeing creative development of the partners mail-order catalogues (WWF, Handicap International, Action Against Hunger, French Red Cross…) in coordination with the Communications agency (Nouveau Monde DDB Lille) and the Front Office team (Marketing Director, Publishing and Purchasing Director) - from agency briefing, product line definition to final printing and mailing;
• Developing and implementing Marketing tools (print media advertising, mailings, couponing);
• Evaluating Marketing mailouts (surveys, order data).
2004 - 2005• Managing artworks, designing, and printing of communication tools (Point Of Sale Materials, brochures and advertising) in coordination with the Communications agency (McCann Erickson France) and the Product Managers;
• Prospecting and building customer loyalty (e-mailings, lottery, couponing);
• Supporting communication activities with Opel (Vauxhall) national distributors;
• Managing content and updating website (writing articles, overseeing creative development) in coordination with the Interactive agency (Zentropy, McCann Erickson group).
2003 - 2004• Implementing Direct Marketing campaigns;
• Managing the day to day running of the key account (Sage, management software provider);
• Overseeing creative development - from creative briefs to final execution;
• Benchmarking of competitors.
2002 - 2002• Writing press releases;
• Drafting/reviewing press materials;
• Developing tactical and creative ideas to generate PR coverage;
• Liaising with the media (fleet street France);
• Collecting press clippings.