Yvan Teypaz
Designer - urbaniste
Design is a thought given to a project. It consists in connecting aesthetics, uses and techniques to let the product become a coherent set : a design project should come up to the users’ expectation, the company ‘s technical skills, the market requirements and the design and production costs.
Design allows innovation, identification and thereby competitiveness ;
It takes place in a global development process of the company.
Design offers a strong identity to the product and, while enabling it to be different, take position as the partner of the economic development of the company.
