Marion Lavesque
Chef de groupe merchandising et trade marketing, Groupe Yves Rocher Shanghai
2009 - 2009· International expertise :Day to day working with international agents : projects coordination (mostly China, Korea ,India)
· Development: Shop installation: layouts definition, furniture order and local sourcing.
· Marketing :Yves Rocher knowledge transmission : formation, merchandising
· Web : Implementation of Asian commercial and corporate websites
2008 - 2008· Public Relations : creation of a brand name on the luxury consumer market
· Marketing : operational marketing supports
· Web : website development, newsletters creation, advertising, (Google adwords and analytics) www.lacartechic.com
· Prospecting for new partnerships : Luxury hotels & spas
Referee: Eleonore Patry - Marketing Manager +33 663 473 098
2007 - 2008· New products launching (packaging, advertising, budget and sales forecast on phytotherapy market for South Europe)
· Sales forces training :seminaries organisation
· Prospecting for new businesses on the Asian organic food market.
Referee: Cathy Werner - Export Manager: +33 632 630 462
2006 - 2006The compagny is specialised in internal and external communication for building and public works industries. I took part of the preparation of advertizing campaign and institutional documentation for Lafarge, the world leader in public works. I also realised market studies and I was in charge of the market watch. I stayed in the company for four months, and I had time to understand well how works a agency.