Michel Lepeu

Senior expert consultant.

32 years’ experience
- Age 52, graduate of ESC Rouen (Rouen Business School, class of 1979).
- 1979 – 1981: Quille (Bouygues Construction), human resources department.
- 1981 to 2003: joint founder and director of a general communication agency, Racines.
- 2003: began working as an independent consultant under the name of LMCCI (Lepeu Michel Conseil en Communication et Information).

5 areas of expertise
- Strategy consulting and communication engineering
- Social communication
- Areas of impact and brand images
- Editorial policies
- Press relations

3 methods
- Strategy consultancy for management teams
- Consultancy within communication and consulting structures
- Setting up and steering dedicated platforms, made up of specific participants (agencies, creative shops, media consultants, web agencies, etc)

3 essential values for establishing trust
- Respect for people, values, cultures and codes of ethics
- Transparency in relation to commercial strategies and customer and partner relations
- Composure in relationships, especially when conflictual

Structures and sectors
- National and European enterprises, regional SMEs / SMIs, institutions, chambers of commerce and industry, graduate schools, etc
- Sectors of agriculture, banking insurance, public works, consultancy and services to business, distribution, education and training, industry, research, public health, etc

Slogan
The essential and the difference…. for winning.