Antony Rode
International Business Manager, GfK
Having obtained a diploma in Financial Management from La Sorbonne (Paris) in 2003, I moved on to provide strategic insights to Major Financial Investors on consumer electronic goods consumption (Wireless, Consumer Electronics and Information Technology sectors) utilising tactical information (weekly vision) as an “Equity Research Analyst” with GfK London.
I then took on the role of a Strategic Marketing Consultant at GfK Paris in the field of electronic goods with primary focus on Consumer Electronics, Information Technology, Telecommunication and Photo sectors. This position involved the setting up of the Digital Convergence division in 2004. I am currently an International Business Manager in the Digital Convergence division.
I am also the region’s Head Co-ordinator of World Wide Reports for Technical Consumer Equipments (Asia, EMEA & South America).
Along with above mentioned responsibilities, I am the author of a quarterly research publication “Digital Convergence European Review”, covering key market trends and analysis of major brands for the industry’s top management.
Contact: Antonyrode@hotmail.com
1 contactI am the head of Digital Convergence, which is a specialized service aimed at providing top management clients (i.e. key manufacturers, major retailers, the financial community etc) with quarterly insights on electronic goods consumption in the World.
This includes assessing products/brands that dominate the households, current and future distribution channels, high definition technologies, display and mobility trends, building Year +1 forecasts.
With a closer look at the consumer thanks to consumer survey!
2003 - 2004Providing strategic insights to Major Financial Investors (sell side & buy side) on consumer electronic goods consumption (Wireless, Consumer Electronics and Information Technology sectors) utilising tactical information (weekly vision) as an “Equity Research Analyst” with GfK London.