Benjamin Husson

Account Manager - Qualitative research

Local and International Projects :
- Set up of the projects / moderation of interviews and groups / analysis reports and presentation of strategic recommendations
- Research Projects : Communication (pre and post tests) – Product (positioning, packaging, optimization) – Brand (content, territory) – Users (product usage and attitudes, buying behavior) – Prospective (creativity group sessions
- Sectors : luxury and fashion / food, hygiene and beauty, distribution channels /household cleaning products and appliances / services (travel, musical label) / Media (print and TV)

Collaborations with French artists Lio, Elisa Point, Mercedes Audras, Pascale Borel, etc.