Mes compétences :
Gestion de projets
Commercial
Management
Marketing opérationnel
Marketing relationnel
CRM
Communication
Stratégie digitale
Adwords
Search
Webmarketing
Entreprises
Digital College
- Responsable Développement
Paris2017 - maintenant
De Rigueur
- Event Specialist
2016 - 2016Representation of the start-up De Rigueur (www.derigueur.fr) in the SIDO, 6-7 april at La Cité Internationale in Lyon.
Presentation of their new product "The Connected Sleeve".
Alumni Association of ESCG Paris
- Events Planner
2011 - 2013
Ecole des métiers de l'information - CFD
- Chief Development Officer
2010 - 2016- Participate in the offer’s revising and the development of the new training offers with the Pedagogy Department
- Ensure the commercialisation of the offer
- Conceptualise and set up the marketing campaigns : leaflets, emailing (definition of objectives, targets, contents, landing pages, analysis of the tracking), website, e-merchandising
- Coordinate the update of the product pages on the website
- Conceptualise and set up the CRM strategy
- Customise the CRM, conducting its updates and data cleaning
- Ensure and optimise the fluidity of the customer journeys
- Establish and follow up the sales report
- Train and manage an account executive
Ecole des métiers de l'information - CFD
- Account Executive
2007 - 2010- Training consultancy
- Management of the clients’ files (BtoB and BtoC)
- Management of complaints and cancellations
- Participation in the public relationships and events
- Creation of a tool of the client knowledge
Au jardin d'Edgar
- Chief Product Assistant
Paris2007 - 2007Participation in the release of a flowers box’s range
- Benchmarking
- Conceptualisation and realisation of a survey
- Analysis of the results
- Recommendations for the product-mix
