Céline CHEVRIER POUPIER

PFIZER Rheumatology division -
- Developed and implemented full strategic and tactical plan
- Implement All Rheumatology activities included
* Seting up and analysising of Market research studies, Analysis of Sales data
* Developing full strategic plan based on own market analysis and in liaison with Headquarter
* Championing the plan through congresses, symposia and medical education
* Training and supervising tactical implementation at all levels of the value chain
* Training reps to leverage promotional material and develop communication skills
* Driving strategy against new competitors
- Championed and developed Export team strategy and promotional plan
- Managed and mentored 2 product managers and a trainee
- Enhanced overall team know-how by fostering cross-functional experience exchanges

2007 - 2008 : « Rheumatoid arthritis» Product Manager
2008 - 2010: « Spondylarthropathies » Product Manager
- Developed and implemented full strategic and promotional plan
- Championed and developed Export team strategy and promotional plan
- Managed and mentored one junior product manager and a trainee