Celine Fernandes

-Development and implementation of annual celebration and seasons (Christmas, Halloween…)
-Performance evaluation of European marketing campaigns (selling results, pricing study, benchmarks…)
-Management and execution of marketing project

Consultancy project about the new technologies for payment (in parallel with my master)
- Contactless and mobile payment market analysis
- Development opportunities for Accor

BIOTHERM HOMME, Levallois Perret, FRANCE
- Product concept creation and monitoring their development (skincare products)
- Management and follow up of marketing project (creation and orders of sampling, leaflets, mailers…)
- Men skincare market analysis/ Competition benchmark

GIORGIO ARMANI COSMETIQUES, Madrid, ESPAGNE
- Responsible for the design of promotional material and communication in the POS (El Corte Inglés)
- Project management : Piloting products into the Spanish market (distribution, communication, analysis)
- Communication of marketing plan to sales administration every month

- Customer service in the park
- Managing the cashier and organisation of the shop

- Managing a team of 15 magazine salesclerks in universities
- Daily results analysis and strategy research
- 12-day professional training on management

- Customer advising & newspaper subscriptions sales
- One-week professional training on selling techniques
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