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Yves Rocher
- INTERNATIONAL RETAIL CATEGORY MERCHANDISING MANAGER
Issy-les-Moulineaux
2015 - maintenant
Developping category management basics :
- improving assortment methodology
- testing in 15 spanish own stores the method
- training countries to apply the method (Spain, Germany, Italy, France, Russia) and guiding them
For international YVES ROCHER stores :
For Non Age/Anti Aging/Body/Hair Care, Fragrance, Men and Bath categories :
- ensuring merchandising recommandations shopper minded (planograms, assortment, soft merchandising, communications) for each launch
- participating to world brand event of the commercial plan (Skindays, Christmas, strategic launches)
- ensuring the good administration of Displayer
Management of 3 persons.
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Yves Rocher
- International Merchandiser project manager & Merchandising Software coordinator
Issy-les-Moulineaux
2012 - 2015
For Yves Rocher Face/Body/Hair Care, Fragrance and Bath products :
- Developing merchandising displays and POS to highlight launches, clarify the offer in stores
- Developing planograms for each campaign,
- Delevering campaign information to countries
Administrator for all the different Yves Rocher Displayer (merchandising solution of IWD) users :
- Daily contact with IWD
- Training users
- Answering to user request (download datas, technical issues...)
- Management of the Displayer budget
- Challenge IWD to improve their solution
Specific projects :
- Working on an assortment methodology,
- Actively participating in the new concept merchandising (shopper minded experiences, display, POS, campaign adaptations)
- Working on strategic projects (especially for very important product launches)
- Adaptation campaign work for the 2 french flagships : Champs Elysées (Paris), Végétarium (La Gacilly)
- Advising countries on different specific subjects (France, Brazil, Sweden, Travel Retail, etc)
Trainee management and recruitment.
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Make Up For Ever
- Operational Merchandising Project Manager
2012 - 2012
For the Make Up For Ever gondolas of the european Sephora stores :
- Opening coordination :
* order and control of the good delivery of the gondola, the merchandising materials, the testers, the signaletic elements
* and organization of their installations
- Gondola/plot/cashwrap/endcap asset management : according the different feedbacks of our store team and of our sales people
- Management of the store animation compaign :
* development and logistic of the merchandising elements,
* planograms,
* testers order
* organisation of the gondolas update, guidelines development for the installators
- With Sephora : animation projects development to highlight a launch, or a look during few weeks.
- Management budget of the European merchandising department
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Sephora
- Make Up & Fragrance Merchandiser (Internship)
BOULOGNE BILLANCOURT
2012 - 2012
- Management and deadline respect of promotional displays for Make Up and Fragrance Exclusive brands :
* merchandising of the different displays
* mobilisation of intern departments (Offer, Design, Legal, Press, France)
* brands, suppliers and countries relationship management
- Fragrance Exclusive brands permanent merchandising
- Participation to the 2012 Christmas merchandising
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Yves Rocher
- Shop Assistant
Issy-les-Moulineaux
2011 - 2011
- Advising shoppers on products
- Setting up the new sales compaign
- All about products : deliveries, stocks, merchandising ...
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Yves Rocher
- Merchandiser (Internship)
Issy-les-Moulineaux
2010 - 2011
For Make-up and "Plaisirs Nature" products :
- Doing merchandising plans
- Developping display material for displaying make-up products and for introducing campaigns (with designers and with manufacturers)
- Developping display communications with the Communication department
- Creating a book of themes make-up to promote products of a same look
- Communication with Merchandising Department of others countries about the development of display materials...
- Communicating merchandising plans and information about display materials to stores
- Doing a competitive watch
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PSA Peugeot Citroën
- Marketing project assistant (Aprenticeship)
Rueil Malmaison
2009 - 2010
- Studies on people’s mobility habits changes and purchases to supply suitable solutions
- Customers segmentation considering their mobility
- Studies on potential electric vehicle buyers profile
- Synthesis on: mobility, a survey made by an observatory, electric two-wheeled vehicles…
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Louis Vuitton
- Manager control assistant (Aprenticeship)
Paris
2008 - 2009
- Turnover and margin monitoring of accessories business, useful for the marketing department
- Comparative study of margins 2008 and 2009
- Department spending monitoring and process improvement
- Taking part in : accessories business revue, monthly leather goods, fixation of sales objectives of November and December
