Emmanuelle Motte

Senior marketing and sales executive, experienced in brand and business development in a multi-national FMCG company .
Strategic and operational marketing expert, with strong commercial and account management background

Specialties :
-category and brand strategy and development :
growth plans , innovation strategies and new product development, brand positionning, on-off line advertising, consumer relationship management, insights

- effective marketing plans :
5p’s management, retail and point of sales strategies and plans, customer and trade marketing

- category management and shopper marketing

- commercial strategy and policy

- p&l and budget management

- team management, cross functionnal projects management