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Florian CAPDEBARTHES

Rueil Malmaison

En résumé

Mes compétences :
Suivi de projet

Entreprises

  • PSA PEUGEOT CITROËN - Chef de produit Adjoint Citroën Jumper et Peugeot Boxer

    Rueil Malmaison 2012 - maintenant Citroën Jumper and Peugeot Boxer: Serial Life (Europe 30 / Russia / Latin America)

    > In charge of writing and updating the product book
    > In charge of writing, checking and updating the technical homologated spec.
    > In charge of writing and publishing product letter decision
    > In charge of the homologation follow up.
    > Coordinating and in charge of the introduction of evolution on both cars.
    > Follow up of the industrial planing
    > Analysis and validation of requests for product changes made ​​by countries. Follow up of range evolution.
    > In charge of the communications and presentations to the country of the product changes
    > Provides a competitive Intelligence of the launches and initiatives of the competition
    > In charge of launching and develloping new evolution on the car.
    > Serial life project follow up.
    > Profitability follow up.
    > Margin follow up

    Citroën Jumper and Peugeot Boxer: Project

    To be updated
  • Automobiles Citroën - Adjoint marketing C1 et véhicules électriques (C-ZERO et Berlingo)

    2011 - 2012 Citroën C1 and Electrical Marketing Vehicle Deputy (Citroën C-ZERO, Berlingo Electric, Berlingo Venturi)
    Automobiles CITROËN.
    Marketing and Communication direction. Headquarters Paris 17.
    Marketing electrical vehicles for Europe 30 countries and international countries.
    • C1: Lifetime of the vehicle and launch of new vehicle

    > Coordination of launch (schedule management, launch scenario)
    > Coordination of all the actions done by the countries for the launch
    > Contribution to launch documents (Brochures, Press Releases, Websites...)
    > Preparation of document for the networks.
    > Analysis and validation of requests for product changes made by countries
    > In charge of the communications and presentations to the country of the product changes
    > Provides a competitive Intelligence of the launches and initiatives of the competition
    > Launch of special serie
    > Margin follow up
    > Launch of futur vehicle

    • Coordinate commercial launches and lifetime of electric vehicles (C-ZERO, Berlingo Venturi and futur véhicule)

    > Coordination of launch (schedule management, launch scenario)
    > Coordination of all the actions done by the countries for the launch
    > Contribution to the preparation of documents (Brochures, Press Releases, Websites...)
    > Preparation of document for the networks.
    > In charge of the Communications and presentations to the country of the product changes
    > Provides a competitive Intelligence of the launches and initiatives of the competition for electric vehicles

    Animate and challenge the country on the implementation of a Marketing Action Plan for the Electric Vehicles
    > Networks Training
    > Customer Communication (advertising, catalogs, CRM, internet...)
    > Partnership with clients "influencers"
    > Media Communication
    > Development offers business customers (leasing, financing, services, mobility ...)

    Contribution to the development of the electric vehicles offers > Job mobility
    > Infrastructure Charging
    > Partnerships with third parties: players in mobility, energy companies

    Development of electric vehicles Reporting

    > Summary of business results
    > Summary of marketing actions implemented by countries.
  • Automobiles Citroën - Importers zone assistant (GR, BG, TR, CY, MT, FI, EST, LV, LT)

    2010 - 2011 CITROËN PSA Group N°2 in Europe.
    European direction of commerce. Headquarters Paris 17.
    Importers zone assistant (Greece, Bulgaria, Turkey, Cyprus, Malta, Finland, Estonia, Latvia, Lithuania)
    • - Market analysis and competition analysis
    • - Commercial forecast
    • - Supply follow up and logistic flow with GEFCO
    • - Commercial action and strategy
    • - Sales services quality and after sale
    • - Reporting and result analysis
    • - C3/DS3 and C4/DS4 launching follow up
    • - Project: Follow up, creation and launching of a dedicated for DS3 in Greece
    • - Coordinate the launch of Citroën.country (internet website) launching for importers.

  • Villa Belle Ombre- CAPE TOWN- Afrique du Sud - Guest house Manager

    2009 - 2009 • - Contract negotiation with provider
    • - Set up of new medium of communication (Facebook- referencing on new website)
    • - Human resources management (wages, planning)
    • - Advertising of the website.
    • - Site planning and follow up.
    • - Customer management (Welcoming, booking, problem solving)
    • - Guest House life (accounting, stocks follow up, keeping)
  • AMD- ASSOCIATION ETUDIANTE DE MARKETING DIRECT (SKEMA) - Responsable Pôle Prospection

    2008 - 2009 AMD PERFORMANCE – DIRECT MARKETING STUDENT ASSOCIATION (SKEMA)
    www.amdperformance.com
    Head of the prospecting department
    Recruiting and job seeking for the student
    • Job seeking
    • Customer prospecting
    • Recruiting of the students
    • Contract creation and signing of the contract with the companies and the student.
    • Payroll follow up

    Mission GINGER : Management and recruitment of 50 students to conduct a census of traffic
  • PICARD, Leader français de la distribution de produits surgelés - Sale advisor and manager assistant, French leader of frozen food.

    2007 - 2010 • - Head of the promotion section
    • - Stock follows up
    • - Welcoming and customer advise.
    • - Receiving and checking deliveries
    • - Inventory
    • - Cash collection

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