Ignacio CHAVEZ RODRIGUEZ

Ignacio CHAVEZ RODRIGUEZ

International Senior Account Manager, BEING TBWA
 

En poste chez BEING TBWA

Précédents : BEING TBWA, TBWA\MAP, TBWA\MAP et TBWA\Paris, UNESCO, Ministy of Economic Development (Mexico)

Parcours

International Senior Account Manager

Chez BEING TBWA

De août 2012 à aujourd'hui
• Contributed to the development of the Brand Communication Platform of a global lead player in music streaming services • Led the International Launch Campaign for Deezer in more than 180 countries with special focus on markets such as France, UK, Germany, Brazil & Mexico. • Led communication ...
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International Account Manager

Chez BEING TBWA

De juillet 2010 à juillet 2012
July 2010 – July 2012 (2 years 1 month)Paris Area, France • Coordinated global campaigns for P&G Salon Professional with a B2B & B2C approach in target markets such as China, Brazil, Germany, and Russia • Successfully redeveloped the communication strategy to reverse a negative sales curve in the ...
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Account Manager

Chez TBWA\MAP

De juin 2009 à juin 2010
• Led communication campaigns for BMW Auto and BMW Motorrad in France (TV, cinema, radio and print). Average Media Plan of 25 Million € • Contributed to the restage of the Brand Communication Platform in 2009 (The Story of Joy) • Wrote competitor’s communication analysis on the automotive industry ...
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Account Executive

Chez TBWA\MAP et TBWA\Paris

De septembre 2006 à mai 2009
• Successfully implemented the advertising campaigns for BMW Auto in France (TV, cinema, radio and print). Average Media Plan of 20 Million € • Led all creative developments while reporting to Account Director. • Managed planning and financial feasibility of the campaigns. • Contributed to the ...
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Consultant at the Division of Cultural Policies and Intercultural Dialogue

Chez UNESCO

De juillet 2003 à juin 2004
• Monitored the development of Cultural Policies in the Member States. Focus on Latin America and Caribbean countries. • Managed budget distribution for the Workplans 2004-2005 of the Culture and Development Section (1 325 M$). Special focus assistance to Member States in preparing and applying ...
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Director of the International Business Department

Chez Ministy of Economic Development (Mexico)

De décembre 1988 à octobre 2002
• Successfully Promoted International Investments of Foreign Companies in Zacatecas resulting in economic investments of more than 256 millions of USD $ • Organized and participated in more than 30 International Investment Missions and International Trade Fairs on the USA and Europe • Managed the ...
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Compétences

 
  • International
  • Motivated
  • Multicultural
  • self motivated

Langues parlées

 

Centres d'intérêt

 
  • Advertising
  • Cinema
  • Communication 360°
  • Digital
  • Music
  • Sport
  • Urban Trends