Jean Michel GARD

Define marketing strategy for the service business on the computed tomography segment for whole EMEA
- Customer segmentation and offering strategy
- Definition of new offerings
- Pricing strategy and selling values
- Grow services revenue by 10% on maintenance
- Price index up by 6% with new segmentation and value proposition

Define strategy to deliver productivity for the Sales P&L on both base and variable cost for EMEA
- Insure alignement between sales,sourcing and regions
- Deliver succesfully double digit productivity every year
- Manage and plan budget for the sales P&L at EMEA level
- Deliver +2pts operating marging every year

- Drive marketing strategy across EMEA to reach 200M$+ business
- Implement segmentation to optmize configuration and pricing with a gain of 4pts CM
- Drive implementation of reference site to demonstrate clinical relevance and value to customers with 1pt share gain per year
- Insure the devellopment of eLearning for the field to improve sales efficiency
- Lead the team of product managers to insure alignment and common processes among all the segments
- Managed at global level the product plan for new products