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Julie DECHAPPE

Bazainville (78) et Nanterre (92)

En résumé

Mes compétences :
Marketing stratégique
Informatique
Études marketing
Étude de marché
Commerce international
English
Spanish
Marketing produit
Retail marketing
Marketing international
Excel
Outlook
Powerpoint
Optique

Entreprises

  • KRYS GROUP - Chef de Produits - Achats Montures / Product & Purchasing Manager - Frames Dpt

    Bazainville (78) et Nanterre (92) 2015 - maintenant - Développement produit des marques propres des enseignes Krys, Lynx et Visions Plus du groupe
    - Gestion de la vie d’un produit, de sa création à sa distribution
    - Suivi et analyse de l'évolution des ventes
    - Mise en place d'opérations commerciales en B to B au sein du réseau
    - Gestion des fournisseurs
    - Négociation des contrats
    - Déplacements fréquents en Asie et en Italie
  • Krys Group - Junior Category Manager Verres, Contactologie & Montures

    Bazainville (78) et Nanterre (92) 2015 - 2015 - Accompagnement du Category Manager Verres et Contactologie sur toutes ses missions
    - Collaboration à la construction d’opérations Trade Verres et Contactologie
    - Elaboration de la mise en place et suivi des Incentive nationales
    - Construction d’études statistiques sur les ventes annuelles de verres et de contactologie
    - Rédaction d’argumentaires de vente Contactologie et Montures destinés aux magasins
    - Suivi et validation d’outils de communication (kakémono, flyer, bannières web)
    - Echange avec les magasins et suivi de la mise en place des opérations commerciales
    - Site e-commerce : suivi des produits et élaboration de contenu marketing
  • Li & Fung - Intern in Regional Marketing Services - Hong Kong

    Hong Kong 2014 - 2014 Beauty interest
    - Passionate into beauty industry by the excitement and ultimate goal for woman which to create & answer the demand, to make woman beautiful and confident.

    Marketing Strategies
    - Define objective with strategies. Ideas to bring brand awareness / visibility.
    - Product positioning and pricing strategy to compete in market / retail
    - Prepare supports of Creative Visuals / Press Release / POSM development
    - Retail Marketing to drive sales peak; GWP via web search
    - Market research of brands for countries to evaluate the potential for our company
    - Develop communication materials from concept / story telling (Advertising, press release, display)
    - Brand books with studies (for countries to under the brand and evaluate its potential for activation)

    Product Development
    - Design packaging / creation. Textures from research. Shades from selections.
    - Collection makeup Urbanista Lip Crayon

    Business mindset
    - Monthly Regional / Country reports to know market / business size and performance

    Others
    - Inventory Management
    - Asia Warehouse
  • Interparfums, New York - Junior International Market Coordinator

    2013 - 2013 - Integration and Adaptation in an International Team
    - In charge of perfume and ancillaries Sanitary Registration for South America.
    - Involvement in the launching of a new perfume
    - Developing Communication skills (Story Telling...)
  • Les Restaurants du Coeur - Volunteer

    2013 - 2013 Volunteer for the french association " Les Restaurants du coeur"
    Understanding of the structure, personal enrichment, human and relational development
    Management and understanding of the social and solidarity economy
  • Sporting Club Inseec Organization - Vice President

    2013 - 2014 - Management of the team
    - Sports Communication
    - Launching of a new sportswear collection
    - Organization of a fashion show
    - Organization of Sport Congress about refereeing
    - Organization of the Final Games for the Business School in France
  • OLLY GAN - Saleswoman

    Санкт-Петербург 2012 - 2012 - Sale of clothing for men
    - Inventory management
    - Participation of the shop's merchandising
  • AMERICAN RETRO - Saleswoman

    2010 - 2010 - Selling womenswear
    - Advice
    - Taking care of the checkout
  • La Bordelaise de Lunetterie - Intern

    2009 - 2009 - Sales of prescription frames and sunglasses
    - Sales of contact lenses
    - Fitting of the glasses
    - Assembling of optical equipment

Formations

Réseau

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