Laurent Masson

Radisson Blu Hotel Lyon - 4**** - 245 rooms
In charge of all Corporate and MICE local accounts for Radisson Blu - 90 Key and Prospect accounts
In charge of all local PCO's - Radisson Blu
In charge of Medical and Pharmaceutical accounts on National Market
In charge of Key PCO on National Market

Park Inn Lyon Ouest - 3*** - 73 rooms
In charge of Medical and Pharmaceutical compagnies
In charge of promotion and exposure
In charge of marketing and sales actions
Managing monthly and yearly goals

In charge of French market for MICE segment - PCO & CMP
In charge of 25 local accounts for Individual Corporate segment
In charge of all locals PCO
In charge of International tradeshows - EIBTM

*Account and market segments management
* Developing and managing business relationships
* Canvassing new accounts and new market segments
* Communication about Radisson Blu and The Rezidor Group on trade shows, customers events...
* Competition watch
* Developing marketing and action plans
* Managing annual budget
* Managing monthly goals (and reporting to Director of Sales)
* Organization of several events : meetings, conferences, product launches, etc...

MICE and Corporate markets : Paris area, Lyon, South of France and Spain.

In Charge of Incoming group sales
Proposals, on site follow up and billing
Close Co-operation with the GSO's and the group desk.
Contribution to the Sales and Marketing Plan and Yield Packs
Competition analysis and set-up of a new Banqueting offer

Gestion de l'équipe en place pendant les shift horraires, accueil et suivi du séjour des clients, gestion et suivi de la facturation No-show, mise en place de challenge pour les équipes.

Gestion de l'équipe des étages et des lieux public, mise en place des plannings, formation des équipes, contrôle des chambres, décoration florale de l'hôtel