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Lavinia STANESCU

PARIS

En résumé

Currently the French Partnership Development Manager at Sociomantic Labs. We are a 100% programmatic DSP, with solutions in display advertising. Recently we have set up a global supply team, who are focused on reaching out to publishers to build meaningful partnerships.

Graduate of the American University of Paris, International Economics and International Global Communications, Magna Cum Laude, top 5%. This exposure to an international student body has allowed me to form a diversified professional network and offered me the opportunity to learn from this international community. At the end of my graduate education, I took on several internships and built a strong set of skills and experience in several markets (economic and financial, television, arts and, most recently, healthcare). Moreover, I have managed to build a resilient network of international marketing and communications professionals.

In 2013, I pursued a 6 month internship in a PR firm specializing in Arts and Culture, followed by a 3 month fixed-term contract. Throughout this period I worked with international major museums such as the Tate Britain and Tate Modern in London, the Albertina in Vienna, Le Groupe Bel in France, the Guggenheim Museum in Bilbao and the Peggy Guggenheim Collection in Venice...

Drawn by innovation, I began a career in marketing and communications management in an innovative French SME specialized in telehealth solutions and prize-winner of the World Innovation Competition in 2030. From April 2014 to June 2016 I was the Marketing and Communications Manager, being responsible for the organization of over 27 events in France and abroad, supervision and management of numerous communication campaigns and external PR and communications firms, etc.

Entreprises

  • Sociomantic Labs - Partnership Development Manager

    2016 - maintenant Sociomantic is about smarter, easier, more effective display advertising. We help the world’s online marketers drive incremental sales, delivering real-time results with full transparency on our platform. By targeting customers with ads as individual as they are, we offer a complete performance-based experience to our clients.

    We are the only global wholly programmatic proprietary technology covering the Full Funnel, from branding to CRM. We focus at increasing the customers’ lifetime value throughout his journey on desktop, mobile or inside applications.

    Our strengths: Technology, Transparency, Service
    - 100% proprietary tech focused on innovation
    - Glass Box approach on our optimization strategies: e.g. frequency cappings, bidding strategies and cpms
    - Local Account Managers in Paris delivering best-in-class quality of service

    Key facts:
    - Multi-Channel & Global Reach
    - Solutions covering the Full funnel
    - 22 offices worldwide
    - 60+ markets served
    - 80 engineers and developers

    11 Awards won in 2016
  • H4D - Health for Development - Chargée de Projets Marketing-Com

    2014 - 2016 - 360° Event Management: budget negotiation, preparation, design, invitations, marketing, logistics, media management, entertainment.
    30 events in France and abroad (e.g. Salons de la Santé et de l‘Autonomie, Université d’été du MEDEF, Arab Health 2015, Futur en Seine, Medica...)
    - Strategy: Participated in the creation of a clear multi-brand strategy that delivered the benefits of H4D’s distinctive and complementary solutions
    - Management: Coordinated our external press agency (ex. writing press releases, press kits, press releases, press review samples ...) and managed our external PR and communications firms : Seedrow and Dream On
    - Press Relations: Conducted media relations management (ex. BFM TV, Le Monde, Le Parisien / Aujourd'hui en France, France 24, Al Arabiya ...) and accompanied company executives
    - Design and Branding: Conceived and developed communication tools and entirely re-created the new company Internet website
  • FOUCHARD FILIPPI COMMUNICATIONS - Marketing Manager (internship)

    2013 - 2014 - Client Management: Worked on a daily basis with international major museums such as the Tate Britain and Tate Modern in London, the Philadelphia Museum of Art, the Guggenheim Museum in Bilbao
    - Campaign Management: Maintained global, long term client relationships: organized international press trips, created weekly media bulletins, press clips, press reviews, etc.
    - International business development: prospection, development and closed key clients ( Bank Of Austria / Kunstforum Wien)

Formations

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