Luc Boitel

Area Sales Manager for French “New Distribution” Clients (Auto Centres, Fast Fitters, Hypermarkets) :


° Key Account Management for Distribution platforms in the North and East of France on wiper brand "Paul Journee" : contract negotiation, sales animation, training of / collaboration with sales force

° Technical Sales Management Auto Centres & Fast-Fitters : technical training of client salesmen & mechanics, point of sale product range management

° Distribution Management HyperMarkets : training of / collaboration with local distributor sales force

Trade Marketer New Distribution Clients for technical Aftermarket products dedicated to the French market :

° Product Management : product range update, sales forecast, pricing

° Sales Tools Development : tools for sales force, sell-in & sell out

° Sales Animation : promotional offers, distributor sales challenges, fidelity incentives

° Point of sale advertising : information & catalogues for mechanics & end users

° Client offers : product range sale to national AutoCentre and FastFitter retail networks

Project Manager for German market research (clients: BNP Paribas, Renault, etc.)

International Sales Executive & Journalist for press agency NOA based in Madrid, Spain:
6 month mission in Malaysia : Survey on Malaysian economy for French Newspaper "Le Monde"

° Editorial Research
° Interviews of the country's top CEOs and Government Officials
° Sale of advertisement space within the supplement published in "Le Monde"

8 months Internship in the French New Economy Association in Paris "Silicon Sentier":
Recruitment of member companies, web site, events, finance & accounting

Organisation & Supervision of several Events during my studies : car exhibitions,tech days, etc.

8 months Internship at Volvo Car Germany in their Marketing Department :

Launch of the upper class model Volvo S80 (insight into market research, Communication plans, car exhibitions, equipment & price policy etc...)