Lucie Gras

- Successfully organised the company events in the United States and the United Kingdom
-Implemented the Customer Relationship Management Software, organised and sorted the company clients to maximise the use of the CRM
- Evaluated the website and managed with the Head of Marketing the renewal and the implementation of Search Engine Optimization (worked on Google Adwords and Google Analytics)
- Managed the company newsletters, press releases and webinars creation

- Developed a communication plan and advertising campaigns to promote television shows (Revu et corrigé, Les maternelles)
- Designed marketing promotional material (posters, brochures)
- Drafted and sent press releases to journalists and contacted them on the phone
- Successfully co-organised two events in Paris (eg: Salon des Maires, Parc des expositions de Paris), worked at the event to sell subscriptions to an educational website for students