Nicolas Moreau
Global Brand Finance & Business Manager, Estée Lauder Companies - Darphin Brand
Responsible for providing all global finance and business reporting for Executive Management.
Interface with New-York Corporate Finance, Europe, Asia Pacific and North America regions.
Perform brand, regions cross analysis and recommend appropriate financial and business actions.
Globally implement and analyze specific KPI’s to ensure the execution of the brand strategy.
Provide financial support to meet target via organic growth, distribution expansion and launches.
Develop business model tools to drive resources allocation according to clients’ portfolio.
Validate consolidated reporting to ensure correct processing of all month-end transactions.
Review monthly profit & loss, analyse variances to plan and evaluate last estimates accuracy.
Participate in the preparation of brand strategy and conduct markets’ plans consolidation.
2007 - 2009 Responsible for driving a sustainable business achieving growth and profitability targets.
Design and execute the strategy in European markets and ensure brands equity protection.
Define marketing calendar along with promotional investments and communication plan.
Ensure that markets receive continuous training on brand philosophy, treatments, and products.
Design and select sales force and training organization in collaboration with local partners.
Conduct proper implementation of new doors strategy and execution of marketing programs.
Implement and analyze key performance indicators and recommend appropriate actions.
Evaluate distributor’s capabilities and, when required, manage business and legal takeover.
Negotiate development plans and exclusive distribution agreements with local distributors.
2005 - 2007 Prepare monthly sales and financial reporting for the International Controller and the Management.
Create and implement business management dashboards and marketing scorecards.
Participate in the preparation of annual budget, quarterly report and monthly estimate.
Analyse headcount evolution, travel expenses and salaries & payroll expenses productivity.
Take charge of calculating saleable products and promotional items standard costs.
2003 - 2005 Prepare monthly sales and financial reporting for the International Controller and the Management.
Ensure that financial reports are prepared in compliance with German and US GAAP.
Lead preparation of monthly estimate and annual budget from sales building blocks to NOP.
Take charge of documenting and executing financial policies, procedures and controls.
Conduct monthly forecasts and purchases of saleable products and promotional items.