Pierre Said
Owner, Virage Sud Entertainment
Management of all items of campaigns and programs & events
Driven by the achievement of any objectives before deadline
Spokesman - PR and Conferences
Management of various creative and B2b marketing agencies, simultaneously
Successful in strategic challenges on company level
Specialties:
Channel communications and programs, partner relationships (network of numerous personal contacts, senior and management), speaker, event creation and management
115 contacts2004 - 2008Software & hardware vendor
SAN, SNAP Servers, Backup, VTL, Deduplication and Archive Solutions
European Marketing Manager (EMEA)
(EMEA Annual Marketing Budget: 2,6 Mio Euros)
• Channel Marketing Manager (Partner website, Direct Marketing, Newsletters, trainings, certification, marketing w/ direct market resellers,…)
• Management of several agencies/designers to achieve global campaigns on Product or Program Launch (Direct, Ad, Telemarketing, PR)
• Marketing Programs Manager (Loyalty Programs)
• Press Relationships Management for Southern Europe (strategy w/ the PR agency, management of the Press Releases, Press Briefings, Special Events and Products Reviews)
• Marketing with partners in Southern Europe
• Spokesman for corporate and channel press and media (radio) in France and Southern Europe (IT, Economics, Vertical, Marketing and Business media)
• Management of agencies and intern marketing, event and commercial partner liaison ressources
1999 - 2003IT Value Added Distributor, group Avnet
(European Group among 11 countries within Europe and Middle-East)
(TO 2002 : 34 MioEur)
in charge of a Yearly Marketing Development Fund = 680 000 Euros
• Partners-Customers Events handling for the BU HP, with HP
• Internal and External Communication to the partners: mailings (print,e-mailings), advertisings, catalogues and Web
• External and Internal Incentives
• Trainings handling for the BU and for the partners
• Exhibitions (FIHT/Comdex, Distributique Expo, Linux Expo,…)
• Leads Generations development (phoning, recruitments, roadshows…)
Strategic Relationships management with the Group Headquarter
for the BU
Acting Business Unit HP Manager
1997 - 1998IT Network, Storage and Security
Value Added Distributor
Product Manager for Seagate Software, Symantec group
(yearly TO : 12 MioF – 1,8 MioEur)
Business development (2% of the quarterly TO)
Management of a team of 2 Junior Product Managers
1996 - 1996IT VAD
Product Manager for IBM (consumer PCs and servers)
Yearly IBM Product Line TO:80 MioF-12,2 MioEur)
Marketing & Communication Development Fund: 91500 euros / year