Pierre Said

see www.virage-sud.Fr

Software & hardware vendor
SAN, SNAP Servers, Backup, VTL, Deduplication and Archive Solutions

European Marketing Manager (EMEA)
(EMEA Annual Marketing Budget: 2,6 Mio Euros)

• Channel Marketing Manager (Partner website, Direct Marketing, Newsletters, trainings, certification, marketing w/ direct market resellers,…)
• Management of several agencies/designers to achieve global campaigns on Product or Program Launch (Direct, Ad, Telemarketing, PR)
• Marketing Programs Manager (Loyalty Programs)
• Press Relationships Management for Southern Europe (strategy w/ the PR agency, management of the Press Releases, Press Briefings, Special Events and Products Reviews)

• Marketing with partners in Southern Europe
• Spokesman for corporate and channel press and media (radio) in France and Southern Europe (IT, Economics, Vertical, Marketing and Business media)
• Management of agencies and intern marketing, event and commercial partner liaison ressources

IT Value Added Distributor, group Avnet
(European Group among 11 countries within Europe and Middle-East)
(TO 2002 : 34 MioEur)

in charge of a Yearly Marketing Development Fund = 680 000 Euros

• Partners-Customers Events handling for the BU HP, with HP
• Internal and External Communication to the partners: mailings (print,e-mailings), advertisings, catalogues and Web
• External and Internal Incentives
• Trainings handling for the BU and for the partners

• Exhibitions (FIHT/Comdex, Distributique Expo, Linux Expo,…)
• Leads Generations development (phoning, recruitments, roadshows…)

Strategic Relationships management with the Group Headquarter
for the BU
Acting Business Unit HP Manager

IT Network, Storage and Security
Value Added Distributor

Product Manager for Seagate Software, Symantec group
(yearly TO : 12 MioF – 1,8 MioEur)
Business development (2% of the quarterly TO)
Management of a team of 2 Junior Product Managers

IT VAD
Product Manager for IBM (consumer PCs and servers)

Yearly IBM Product Line TO:80 MioF-12,2 MioEur)
Marketing & Communication Development Fund: 91500 euros / year