Thomas VOLPI
Marketing Director Europe, CRITEO
Since April 10, Thomas is the Marketing Director Europe of Criteo.
Criteo expands the search budgets of the 1200 largest ecommerce advertisers across twenty countries. Every day Criteo generates millions of high quality leads, through personalized product banners that convert consumers searches into actual buying. Criteo is measured purely on its post-click performance.
Criteo's annual revenue has grown from zero to $200 million in three years. In this time, the number of employees at the company has jumped from 20 to 400, and it has profitably expanded into 20 countries across America, Europe and Asia.
From Sept '08 to Jan '10, Thomas was CEO and Founder @ Hurrycam, an innovative social video shopping experience based on videopinions and Video-SEO. Co-founders were: Olivier Parriche (Head of Product Yahoo search and Y! Answers), Pascal Gauthier (Ex- Commercial Director @ Yahoo Marketplace, current COO @ Criteo) and Pierre Gaudet (ex-COO @ Kelkoo).
Prior to this, Thomas was Sales Director at Buongiorno for 3 years. Thomas was responsible for developing the ongoing business as well as building innovative web & mobile services. Buongiorno is the global leader in mobile entertainment with 24 offices, 57 markets, +130 telcos and over 2 billions mobile users.
In 2001, Thomas has joined AOL for 4 years as Head of business development and has also spent 2 years in the Marketing Strategic department of Bouygues Telecom where he was in charge of the marketing plan for the third generation mobile telephony systems license (UMTS/3G).
Thomas is graduated from ESC Rouen business school.
Specialties
- Marketing
- Negotiation
- Management
- Product & Business Design
Criteo is the Global Leading Companie in Personalized Retargeting. Criteo displays billions of uniquely personalized retargeted banners each month and works with more than 700 of the top worldwide e-commerce companies. For more information, please visit http://www.criteo.com
2008 - 2010- Hurrycam was an Innovative Video SEO solution launched in Sept 09 with Olivier Parriche (ex Head of innovation for Yahoo Search Europe) et Pascal Gauthier (Ex- Commercial Director @ Kelkoo and Yahoo Marketplace, current COO @ Criteo).
- Technical innovation: Video Search Engine Optimization (V-SEO) solution based on audio transcription technology allowing in-video tagging and in-video search.
-Pilots l in the UK and in France with Reevoo, Sony, Tom’s guide.
2005 - 2008- Clients: MNO > Orange Grp, Vodafone Grp., SFR, Maroc Telecom, etc in France, Spain, and African French Speaking countries and Medias > Closer, Universal, etc
- VASP: music, games, videos, infotainment, Community, Chat, Dating, SMS/MMS wholesale, Web-to-mobile services, CRM
- Managing 5 a five-person and 6 marketing account managers: negotiation, day-to-day sales & operations, escalation, overall management of the relationship.
- Turnover reached around M€11.5 in 2008
2001 - 2005- Mobile and Web Product and Business development: identifying new business opportunities, designing new services, specifying web-to-mobile services, managing the project development, defining the distribution strategy involving mobile carriers
- Managing the negotiation with Orange, SFR and Bouygues Telecom
- Web-to-mobile revenue reached M€1.2 in 2005
1999 - 2001- Marketing and market analysis: 3G offer mix marketing design, in charge of the redaction of the marketing plan for the license for third generation mobile telephony systems (UMTS/3G)
- The 3G marketing plan received the best rate from the French Telecom regulator authority (ARCEP)