Yiyi Lu

Yiyi Lu

Senior Affiliate Marketing Manager, Vestiaire Collective
 

En poste chez Vestiaire Collective

Précédents : Conversant, CJ Affiliate, Rocket Internet, Coface, DRcom, Hermès, H&M

 

Précédents : Grenoble Ecole De Management, Donghua University

Parcours

 

Senior Affiliate Marketing Manager

Chez Vestiaire Collective

De juin 2018 à aujourd'hui
Responsible for global affiliate program in Vestiaire Collective as the channel owner. Build short term and long term strategy. Lead new unique platform migration. Negotiate terms and make benchmark analysis. Watch market trend and make competitor analysis. Budget forecasting and ...
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International Account Manager

Chez CJ Affiliate

De mai 2016 à juin 2018
Manage multiple international accounts in fashion, travel, FMCG industries. Build marketing plans to optimize results basing on clients' budget and KPIs. Performance and metrics analysis. Make regular benchmark and gap analysis to understand the business circumstances of both clients and ...
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Digital Account Manager

Chez Conversant

De mai 2016 à juin 2018
 

Junior Affiliate Marketing Manager

Chez Rocket Internet

De novembre 2014 à mars 2016
Manage affiliation channel of 13 countries in Jumia: first and no.1 e-commerce business in Africa. Coordinate multiple teams including local affiliate managers, affiliate platform and international networks. Budget control and optimization. Key publisher recruitment and management. Understand ...
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Account Management Trainee

Chez Coface

De avril 2014 à septembre 2014
Make weekly notes about department activities and client news. Update data in system and reporting tools. Make market research in relevant industries. Understand the business and status of the existing clients, and provide insights about potential clients.
 

Associate Project Manager

Chez DRcom

De septembre 2013 à mars 2014
Support application solution project with Sanofi Paris. Manage communication with translation agency for language localization. Test application and identify mistakes & bugs on weekly basis. Watch market trends according to similar applications to provide insights in terms of design and ...
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Commercial Intern

Chez Hermès

De février 2012 à août 2012
Support store design & operation and staff training in commercial department. Support data collection and product verification of after-sales service covering 21 Hermès stores in China. Manage communication between store & after-sales service & artisans between Shanghai and Paris office. ...
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Intern

Chez H&M

De juin 2011 à janvier 2012
Manage communication between H&M Yarn Development department and fabric suppliers globally. Collect samples of fabrics and categorize them in terms of color, printing, composition, function, thread count, quality, price. And support to present the samples to designers on monthly basis. Watch ...
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Compétences

 
  • Adobe Photoshop
  • Audit
  • Autocad
  • branding
  • Budget forecasting
  • Budgets & Budgeting > Budget Management
  • Content Marketing
  • Customer Relationship Management
  • Voir toutes les compétences (30)

Langues parlées

 
  • français
  • chinois
  • anglais
  • Mandarin