Menu

Elise MASSÉ

MARSEILLE

En résumé

Mes compétences :
Marketing
Management

Entreprises

  • CCI Franco-Danoise - Chargée de mission

    2016 - maintenant
  • Energizer France - Assistant Category Manager

    2015 - 2015 - Provide category analysis (Nielsen and GfK) for category, marketing & sales teams
    - Prepare trade argumentation & charts for customer category reviews in collaboration with Key
    account managers.
    - Develop Sales support tools (catalogues, discount coupons)
    - Monitor KPIs (promotional leaflet scorecard), competitor & retailer activities
    - Create promotional leaflets & trade press publications in cooperation with agencies
    - Organise & implement a consumer contest : (terms and conditions, visuals, website, results)
    - Develop customer specific Planograms
    - Develop materials & participate in trade shows
  • Microsoft - Trade Marketing

    Issy-les-Moulineaux. 2015 - 2015 Update the POS
  • Phoenix Pharma - Order Picker

    Créteil 2014 - 2014 Prepare orders in the pharmaceutical domain
  • Héloïse de V. -  Sales representative and trainer

    2014 - 2014 - Animate sales promotions
    - Train 2 sales representatives
    - Present new products and train managers of 2 Printemps retail stores
  • ACCEDE Provence Entrepreneurs - In charge of Market research

    2013 - 2015 Association advising start-ups for the development of employment
    - Recruit, train and manage a team of 14 people
    - Execute 20 market research campaigns (Retail € 15,000) : sectoral/competitive analysis,
    quantitative and qualitative studies
    - Create media tools : customer monitoring, market research guides
    - Canvas customers: direct relationship with entrepreneurs, write quotes and draw up contracts
    - Facilitate workshops on market research
    - Train manager for Bordeaux market research office

Formations

Réseau

Annuaire des membres :