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Michael Kors
- Flagship Store Manager
Paris
2017 - maintenant
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Michael Kors
- Store Manager
Paris
2016 - 2017
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Glamour'Us Wedding & event
- Wedding & Event Planner
2013 - 2016
Projet en cours de créationGlamour’Us Wedding & event is specialised in bespoke high-end wedding planning for upscale French and international customers . Birthday, baptism, bar-mitzvah, renewal of vows... many celebrations the agency can also design and sublime with you.
- Wedding & event planning training courses with the Wedding School by Wedding&Co (Paris) – Audit of the company launch project + real wedding project simulation: suppliers sourcing, mood boards, client proposal and role plays
- Preparation of the Business Plan: Company strategy, competition analysis, objectives, SWOT, marketing plan... - Creation of the visual identity standards of the company including the Logo, Business cards & Letterheads
- Website creation by an independent graphic designer and an independent developer based on my specifications + images sourcing from professional event photographers, content writing, SEO text optimisation and English translation
- Creation of the business tools: proposal template, quotation template, guests list template, D-day retro planning...
- Luxurious and 5* venues & wedding suppliers sourcing: caterers, tent rentals, music bands, florists, stationary designers, “out of the box” animation suppliers, artists, wedding dress designers, photographers, video makers,... on the internet, wedding shows & specialised press.
- Luxurious weddings & a baptism production for Wedding&Co
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Servcorp
- Directrice Marketing Paris Bruxelles
Paris
2012 - 2013
- Development and execution of marketing plan and overall marketing strategy to generate leads and referrals through internal and external channels
- Coordination and implemention of the media and advertising plan alongside a concise budget for all locations in my region.
- Assisting with monitoring and optimizing Website content, search engine optimization (SEO) and Pay per click (PPC) campaigns for 2 different websites
- Collaboration with GM and Management Team to plan internal marketing promotions to generate profit and leads, developtment of conversion strategies, sales collateral, sales tools, email marketing, pricing and promotions
- Preparation of press releases and event announcements publication in media publications, news wires and newspapers in addition to arranging interviews in newspapers and magazines in the region.
- Designing of flyers and brochures
- Discussion of marketing requirements of each location with Management team and organized events, assisting the on ground team in attending exhibitions, networking functions and expos by developing media packs & giveaways.
- Social media marketing to be created in the region: 2 Facebook pages (France & Belgium), Google+ pages, Twitter, LinkedIn, and corporate blogs
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Servcorp
- Directrice de centre / Manager Bureaux Virtuels
Paris
2010 - 2012
Manager of a SERVCORP business centre in Paris CBD
- Profit Centre Management
- Sales & Operations Management (Virtual Offices & Services / Premium Positioning)
- Revenue & Profit Growth
- Customer Service & Management
- Recruitment, Training & Leadership/Management of a 5 strong team
- Maintain Servcorp international standards
- Marketing & PR
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Servcorp
- Directrice de centre / Manager Bureaux Equipés
Paris
2008 - 2010
Manager of a SERVCORP business centre in Paris CBD
- Profit Centre Management (7 M€/ 6 people.)
- Sales & Operations Management (Serviced Offices & Services/ Premium Positioning)
- Revenue & Profit Growth
- Customer Service & Management
- Recruitment, Training & Leadership/Management of a 6 strong team
- Maintain Servcorp international standards
- Marketing & PR
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RMP Advertising
- Intl Business Development Manager - VIE - London (UK)
2007 - 2008
- London office set-up – Local market study (UK Marketing & communication market, Competitors, Potential targets)
- Creation along with the Artistic Director of the commercial tools (commercial speech, corporate literature, website)
- Prospection, Business development & Project Management
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Make Up For Ever - LVMH - Paris (France)
- Sales Representative Paris suburbs – Internship
2006 - 2006
- In charge of the sales figure objectives defined for Paris outskirts area
- Commercial follow up (stocks management, merchandising, reporting, set up of special events and staff coaching)
- Training and motivation of Sephora sales teams – Marketing intelligence
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De Vous à Moi - Brigitte Vermelin
- Export and International development Coordinator - Internship - Paris (France)
2005 - 2005
Home linen and interior decoration (Luxury)
- Marketing intelligence, market study
- Research of foreign new markets and new suppliers on professional trade fairs
- Sales administration towards suppliers and customers (France and export)
