Mes compétences :
Gestion de projet
Études qualitatives
Études marketing
Étude de marché
Études quantitatives
Marketing stratégique
Analyse de données
Entreprises
Proteor
- Consumer insights Manager
Saint-Apollinaire2017 - maintenant
Côté Clients
- Senior Market Research Analyst
Lyon2017 - maintenant
Côté Clients
- Market Research Analyst
Lyon2015 - 2017Conduct marketing quantitative and “customer culture” studies for BtoB and BtoC companies, in various sectors (retail, banking, pharmaceutical…) across Europe :
- Assure the understanding of clients’ needs
- Write questionnaires / Conduct “Customer Culture” Interviews and workshops
- Manage and coordinate projects (quantitative, qualitative and workshops)
- Analyse the results
- Write reports and workshops material
- Present the results
- Translate « Customer Culture » website contents from French to English
Côté Clients
- Market Research Analyst - Internship
Lyon2014 - 2015
IPSOS - Agriculture and Animal Health Department
- Qual. & Quant Market Research Analyst - Internship
- Quantitative and qualitative studies & panel analysis
- Business Intelligence (competitors and market data collection and analysis)
- Marketing strategy
- Customer Relationship Management
Northumbria University (Newcastle Upon Tyne)
Newcastle Upon Tyne2013 - 2013Student Exchange (Univ. Lyon 2)