Agnès ANDÈS

En résumé

Entreprises

• Aeria Games GmbH - Performance Marketing Manager

  2014 - 2016 Performance Marketing Manager
  - Responsible for the UA strategy of all media campaigns (ad/affiliate networks,
  influencers, direct sites)
  - Budget allocation and monitoring
  
  Achievements:
  - Increased ROI for monitored campaigns up to 100% ;
  - Created the media plan strategy for new game releases. ;
  - Improved the team processes and workflow by:
  * Introducing JIRA and Confluence ;
  * Creating internal tools to reduce manual workload ;
  * Created onboarding documentation for new team members
  - Kept track of progress and prioritization of Business Intelligence tasks for the
  whole marketing team

• Datedicted GmbH - Junior Online Marketing Manager

  2012 - 2014 Affiliation, Search Engine Optimization
  
  - Creation, analysis and optimization of affiliate campaigns ;
  - Campaign assets management (mobile and desktop) ;
  - Responsible for sealing new partnership deals
  
  Achievements:
  - Restructured the website to make it SEO friendly ;
  - Localized the website and app in French
  - Introduced the product to the French market

• Rocket Internet GmbH - Online Marketing

  2011 - 2012 Search Engine Marketing
  
  - Keyword research
  - Campaign creation and optimization
  
  Search Engine Optimization

Formations

• Lycée Gambetta

  Tourcoing 2007 - 2009 Baccalaureate Degree
  
  Baccalauréat - A-Level with honours
  Specialization in literature, philosophy and English language

Réseau

Pas de contact professionnel