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Anne-Gaelle LE MINIER

NANTES

En résumé

Mes compétences :
Chef de Projets
Création
Création graphique
Design
Evénementiel

Entreprises

  • Super Super - Marketing and Communications Specialist

    2017 - maintenant BRAND STRATEGY & ACTIVATION

    Advertising (creation and media planning)
    Brand content
    PR and Event

    > VIVA TECHNOLOGY PARIS 2017 for AIR FRANCE-KLM: Event Planner and Project Director
  • Konbini - Account manager

    Paris 2016 - 2016 ADVERTISING
    BRAND CONTENT
    Brand Content and digital activations by the way of a digital platform of food theme for Mort Subite (Heineken) http://clubsandwich.konbini.com/
  • Transavia, compagnie aérienne low cost groupe AF KLM - Senior communications officer

    2012 - 2016 EXTERN & INTERN COMMUNICATIONS, PR

    - Global brand strategy (brand image and rebranding, national campaigns, PR strategy)
    - Brief and coordination online and offline advertising campaigns
    - Day to day between Creative, Media and PR agencies
    - Partnership management
    - Annual Media planning monitoring
    - Annual Budget monitoring

    ONLINE: brand websites creation & development, massive display campaigns, national launch campaign etc., Facebook applications, mobile app, e-mailing campaigns.

    OFFLINE: print, radio, OOH/DOOH campaign, TV sponsoring, edition, events (annual big events, street marketing etc.)

    PARTNERSHIPS: Deezer, Rock en Seine, Nova Radio, Pop in the City, Rallye des Gazelles, Marathon des sables

    PR: press kit and alibi, press release (2-4/month), conferences in Paris, Nantes and Lyon.

    INTERN COMMUNICATION:
    - Direct collaboration w/ steering committee
    - Development of tools (digital and print)
    - Organization of regular meetings, animation working group of cross topic

  • Zilten Portes - CETIH - Communications assistant

    2011 - 2012 MARKETING AND COMMUNICATIONS

    - Global brand strategy assistant
    - Brief and coordination of BtoB project

    OFFLINE: edition (booklets, leaflets, etc. BtoB), brand and product videos, event (Maison & Objet)
    ONLINE: brand websites development / improvement of SEO, e-mails campaigns



    CETIH - Compagnie des équipements techniques et industriels pour l'habitat -
    French Holding specializes in the manufacture of wooden entrance doors (aluminum, steel, mixed wood-alu) and windows. Established in Loire-Atlantique, the company has 4 production subsidiaries in France.
  • Sortir Nantes Grand Ouest - Communications and partnership

    2010 - 2010 COMMUNICATIONS & PARTNERSHIP

    - Strategic recommendation regarding the budget plan & allocation for the next year (media planning and partnership)
    - Community management
    - Event (Anniversary)

    Sortir Nantes is a website and a cultural magazine distributed to 25,000 copies bimonthly on the city of Nantes.
  • L'ÉNA - Communications Department - Communications assistant

    2009 - 2009 EXTERN & INTERN COMMUNICATIONS

    - In charge of logistic for intern and extern events ("Journée du Patrimoine"​)
    - Community management
    - Creation of intern print tool

    The National School of Administration (ENA) is a high French school created in 1945 to "democratize" access to senior state civil service. It is responsible today to ensure the selection of senior officials.
  • DIVA - Creative and advertising agency - Producer assistant

    2008 - 2008
  • Mille Watts - Communication assistant

    2007 - 2007 First agency dedicated to the local political communication, Mille Watts accompanies the candidate (s) during their election campaigns and throughout their mandates.

Formations

Réseau

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